Busch Quotes

We would sit in the living room, drink a case of Busch beer, and throw the empty cans into the kitchen for no reason whatsoever, beyond the fact that it was the most overtly irresponsible way for any two people to live.

Inconspicuousness begins as self-protection but soon extends to self-reliance and a deeper appreciation of who we are and where we belong in things.

The impulse to escape notice is not about complacent isolation or senseless conformity, but about maintaining identity, propriety, autonomy, and voice. It is not about retreating from the digital world but about finding some genuine alternative to a life of perpetual display.

Dumme Gedanken hat jeder, aber der Weise verschweigt sie.

What to know about pain is how little we deserve it, how simple it is to give, how hard to lose.

So geht es mit Tabak und Rum: Erst bist du froh, dann fällst du um.

A parent always tries to protect his child's world from the harsh reality of adulthood. - Busch

I was looking at Latin America and who was the richest guy in Venezuela? A brewer (the Mendoza family that owns Polar). The richest guy in Colombia? A brewer (the Santo Domingo group, the owner of Bavaria). The richest in Argentina? A brewer (the Bembergs, owners of Quilmes). These guys can’t all be geniuses...It’s the business that must be good.

We need something to believe in. Doesn't matter what. God, Buddha, Elvis. We all need faith. That's what gives us hope, hope there's something better out there, something to strive for. Hope is what drives you. Hope gets you out of bed, hoping you're going to make that big sale at work, hoping you get to make love to your wife at night. - Paul Busch

Although it may be unused, the front door continues to appeal to our sense arrival. Call it the ceremony of coming home.

Es ist ein Brauch von Alters her: Wer Sorgen hat, hat auch Likör. Doch wer zufrieden und vergnügt, sieht zu, daß er auch welchen kriegt.

You can 'hypergrow' all you want. Without roots, you won't stand a storm.

Design is the ultimate influencer.

Im Nebel Seltsam, im Nebel zu wandern! Einsam ist jeder Busch und Stein, Kein Baum sieht den andern, Jeder ist allein. Voll von Freunden war mir die Welt, Als noch mein Leben licht war; Nun, da der Nebel fällt, Ist keiner mehr sichtbar. Wahrlich, keiner ist weise, Der nicht das Dunkel kennt, Das unentrinnbar und leise Von allen ihn trennt. Seltsam, Im Nebel zu wandern! Leben ist Einsamsein. Kein Mensch kennt den andern, Jeder ist allein.

No matter his joking, I thought, this was a man as given to the miseries as I was. You could look into my dead face and find my living eyes. In his case, the life and death were reversed, and the flesh of his face was living ground, while his eyes were little monuments to lifelessness buried therein.

Do the uncomfortable thing first.

Wie lieb und luftig perlt die Blase Der Witwe Klicko in dem Glase.

In the poetry of arrival, the garage door is free verse; the front door can be anything from a rhyming couplet to a sonnet.

The harsh smell of blood and burnt flesh will stain the air for years to come.

In today’s saturated marketplace, you’ll go nowhere selling a “bunch of features.” We are in the business of disrupting the market with brands that matter.

I've been very self-indulgent and weird and I'm sorry. But I'd really like to die.

It is easy to become a father, but very difficult to be a father.

But no matter how good the beer, how many honors or awards, how innovative Goose Island would ever be again, someone deep in the crowd would always boo.

When your corporate motto is “Making friends is our business,” it forgives a lot of sins.

What is the “Once upon a time” of your brand story? Ask yourself this: “How does what I’m building help consumers close the gap between who they are today and who they want to be tomorrow?

In this freedom that we have received in our time, through our understanding of His divine plan for us, we stand in our full responsibility. Let us always stay close to the loving, caring hand of our Redeemer and our Savior to find safety and joy.

I faced people from all walks of business who fully disregarded design (though they were completely influenced by it). I also met fine artists who drowned in their own work and the dense creative universe in their minds. Then I met designers. And instantly fell in love. Let me tell you why. Designers are familiar with critiques. They not only tolerate them but actively look out for them. They honestly believe in iterations and learn to edit down their work. They embrace simplicity and create beauty based on requirements other than their own. Design education teaches you to run away from assumptions and to have the stomach to scrap your work often. I’m bringing this up because it’s time to bridge the gap between design and business.

When identity is derived from projecting an image in the public realm, something is lost, some core of identity diluted, some sense of authority or interiority sacrificed. It is time to question the false equivalency between not being seen and hiding. And time to reevaluate the merits of the inconspicuous life, to search out some antidote to continuous exposure, and to reconsider the value of going unseen, undetected, or overlooked in this new world. Might invisibility be regarded not simply as refuge, but as a condition with its own meaning and power? Going unseen may be becoming a sign of decency and self-assurance. The impulse to escape notice is not about complacent isolation or senseless conformity, but about maintaining identity, propriety, autonomy, and voice. It is not about retreating from the digital world but about finding some genuine alternative to a life of perpetual display. It is not about mindless effacement but mindful awareness. Neither disgraceful nor discrediting, such obscurity can be vital to our very sense of being, a way of fitting in with the immediate social, cultural, or environmental landscape. Human endeavor can be something interior, private, and self-contained. We can gain, rather than suffer, from deep reserve.

She suggests, too, that our capacity for intimate relationships can depend on having this deep core of private awareness; and that acknowledging our unknown and unseen selves, and offering these up only when and if we choose, is essential to our ability to engage in close relationships. Valuing interior experience is vital to developing a sense of self, and how we reveal ourselves to the outside world has everything to do with how we stay out of view when we need to.

Do not confuse location with direction. Location is where you are, direction is where you are going.

having a big dream brings as much work as having a small dream’...

... Within the mind, especially the mind under great stress... boundaries of space and time are meaningless, and the... interior self lives by other rules and in other dimensions.

So, you don’t have money to invest in your brand? You do have money for damage control, right? Here’s the thing: anyone can make your brand inferior in your absence.

People change, and so do their aspirations, and so should brands.

We usually had four big targets a year: market share, expenses, EBITDA and cash.

We are like tea bags - we don't know man lying on sidewalk as people pass byour own strength until we're in hot water.

We are like tea bags - we do not know man lying on sidewalk as people pass by our own strength until we're hot in water.

She better not die this time," I guess I said.

It has become routine to assume that the rewards of life are public and that our lives can be measured by how we are seen rather than what we do.

Submerged, I have become a refugee from the visible world.

Ohne Jesus wissen wir nichts von Gott. Jesus aber ist die Offenbarung Gottes. In Jesus ist Gott zu uns gekommen.

Great design is no longer an advantage, it's a prerequisite. Brands: get sharp or get cut out.

Gossip is the confession of other people's sins.

[N]ow that growing your own (food, dope, hair, younameit) is hip," wrote the author of an essay widely reprinted in alternative newspapers, "it's time to resurrect the Dope of the Depression - Homebrew." Homemade beer inspired "good vibrations" and a "pleasant high." Unlike the rest of "plastic, mass-produced shit" of modern America, homebrew represented "an exercise of craft" and empowered the "politically oriented" to retaliate against "Augustus [sic] Busch and the other fascists pigs who [were] ripping off the Common Man." "If you're looking for a cheap drunk," added the beer adviser, "go back to Gussie Busch. But if you dig the good vibes from using something you make yourself, plus an improvement in quality over the commercial shit," brew on, brothers and sisters, brew on.

Most of the wine in the world sells for two dollars a bottle. Quite a bit sells for four dollars to five dollars a bottle, and there are many that sell for ten dollars a bottle. Then you have wines that sell for three hundred dollars a bottle. What the world needs is a beer that's worth five dollars a bottle. I think that would be great. If all beer prices are forced down to the level of Busch Bavarian, none of us will be there.

Yet though Americans have been driving up to their houses for decades and entering through backdoors, side doors, kitchen doors, and especially doors through garages, architects keep designing houses with ceremonial front doors that are nowhere near any car or driveway.

If you would not spend time looking at it, do not ship it. One of the best quality assurance rules of thumb is to avoid publishing content that you would not consume. Simple, yet so hard to execute on. My audience deserves my very best. Repeat that to yourself every single day.

As F. Enzio Busche beautifully describes it: [If we are] enlightened by the Spirit of truth, we will then be able to pray for the increased ability to endure truth and not to be made angry by it (see 2 Ne. 28:28). In the depth of such a prayer, we may finally be led to that lonesome place where we suddenly see ourselves naked in all soberness. Gone are all the little lies of self-defense. We see ourselves in our vanities and false hopes for carnal security. We are shocked to see our many deficiencies, our lack of gratitude for the smallest things. We are now at that sacred place that seemingly only a few have courage to enter, because this is that horrible place of unquenchable pain in fire and burning. . . . This is the place where suddenly the atonement of Christ is understood and embraced. . . . With this fulfillment of love in our hearts, we will never be happy anymore just by being ourselves or living our own lives. We will not be satisfied until we have surrendered our lives into the arms of the loving Christ, and until He has become the doer of all our deeds and He has become the speaker of all our words.3

A clever Zen teacher might say that standing back and letting the monastery burn belies a kind of attachment to the idea of nonattachment, that trying to save it when it could all burn anyway is true nonattachment. In trying to save Tassajara from the fire—or your own life from disaster—you can’t be sure you will. In fact, you can lose everything you love in a moment. And that’s not a reason to give up. If anything, it’s a reason to turn toward the fire, recognizing it as a force of both creation and destruction, and to take care of what’s right in front of you, because that’s all you actually have.

»Schnuggi«, rief ich, doch Elyas reagierte nicht. Der Typ lief mir einfach viel zu schnell. Es war schwer genug, einen Fuß erfolgreich vor den anderen zu setzen, an Tempo war dabei nicht einmal zu denken. Ich wusste nicht, warum Elyas ausgerechnet heute der Meinung war, er müsse einen neuen Rekord aufstellen. »Niss soo schnell, Elyas … Hicks« »Emely«, sagte er, stoppte und wandte sich zu mir um. »Wenn wir noch langsamer laufen, dann stehen wir.« »Gar nich waahhr.« »Doch, es ist die Wahrheit. Ich warte bereits auf die erste Schnecke, die dich anhupt.« Er harrte aus, bis ich auf gleicher Höhe zu ihm war, und lief weiter. Nur wenige Schritte später bildete ich schon wieder das Schlusslicht. Linker Fuß vor – rechter Fuß vor. So schwer konnte das doch nicht sein? Es erforderte meine gesamte Konzentration und war trotzdem nicht von Erfolg gekrönt. Im Gegenteil, denn im nächsten Augenblick bekam ich den Beweis, wie schwer es tatsächlich war. »Huch!«, brachte ich nur noch hervor, als ich mit dem Fuß umknickte, ins Rudern geriet, gnadenlos das Gleichgewicht verlor und in eine Hecke plumpste. »Emely?«, hörte ich Elyas‘ Stimme in der Ferne fragen. »Wo bist du?« »Hicks.« Erst hörte ich Schritte, dann wackelte die Hecke ein zweites Mal. »Emely! Was … Gott, wenn man dich nur eine Sekunde aus den Augen lässt. Ist dir etwas passiert?« Ich kicherte. »Mr. Busch hat mich aufgefangen … Verstehs su? Mr. Busch!« Elyas seufzte und beugte sich näher über mich. »Hast du dir wehgetan?« »Weiß nisch?« »Mädchen, Mädchen«, sagte er. »Komm her.«

Eager to reestablish their brand as the “King of Beers,” the company’s board of directors had authorized August Jr., the superintendent of the brewery, to buy several teams of Clydesdale draft horses “for advertising purposes.” Gussie, as he was called, purchased sixteen of the massive 2,000-pound animals for $21,000 at the Kansas City stockyards. He also found two wooden wagons from back in the days when the company employed eight hundred teams of horses to deliver its beer, and set about having them restored to the exacting standards of his late grandfather, brewery founder Adolphus Busch, who liked to conduct weekly inspections from a viewing stand, with his son August at his side as all the drivers passed in parade, hoping to win the $25 prize for the best-kept team and wagon.

How, then, can Apple claim to be 100 percent renewable? It purchases a fraudulent “100 percent renewable” status from electricity producers. The basic way this works is that Apple pays utilities to give it credit for the solar and wind that others use—and to give others the blame for the coal, gas, and nuclear that Apple uses. It’s as if Apple CEO Tim Cook were traveling with nine other people on a yacht powered 90 percent by diesel and 10 percent by a sail—and Cook claimed that he traveled just using the sail, while the others traveled using the diesel. This energy accounting fraud is shameful and destructive, because it leads us to think that we can have innovators like Apple without the uniquely cost-effective energy we get from fossil fuels. Even worse, leading company after leading company, including Facebook, Google, Bank of America, and Anheuser-Busch, is claiming to be 100 percent renewable.[18]

Sometimes the most we can know about something lies in the possibility that we can never comprehend it.

Brand building is how we bridge the worlds of psychology, design, and marketing to turn a raw concept into a desirable symbol. An idea with attracting & staying power. An idea that, sure, could drive a business forward. But also: a group of people, a cause, or an entire country.

I believe the key to better organizations is operating with a high degree of intention: conscious definition and use of symbols to express important messages.

Strong brands are the dreams they enable, the needs they resolve, and the aspirations they realize. Brands are what they do, not what they say they’re going to do.

Enter the realm of the senses, imagination, emotions, aesthetics, beliefs, and experiences— a more immersive definition of this brand where customers feel brought into a distinct universe. A space where this brand’s essence is on display and can be fully experienced. Enter the Brandverse.

You can't growth-hack your way into brand affinity just like you can’t bulldoze your way into a healthy long-term relationship.

A brand experience is a thoughtfully designed journey through which customers interact with a product or service – the cohesive set of touchpoints in which a brand’s story unfolds.

Brands speak to the homo significans within us. The human being in search of meaning, prone to symbolism, intrigued by transcendence. They provide a reason to try something beyond its utilitarian value, satisfying our self-identification, affirmation, and expression needs.

Strong brands are an inside job. How your team feels about your brand is how everyone else will eventually feel too. It’s simple: there’s a limit to the amount of incoherence a brand can contain. Magnetic brands start inside. Make a conscious decision to build a culture, not a show. How you do internal things is how you do everything.

thing to do is to carefully unpack the camera and double-check the contents

A brand universe or brandverse is a unique set of sensory experiences that consumers can access and explore. It is built around a brand’s story, values, and personality, capturing its essence in an immersive, multi-sensory way.

You can't expect magic at the moment of truth in service and make it a nightmare for your team members to deliver it.

Brands don't carry souls, but the humans building them do.

Empathy is the key to unlocking brand innovation. Caring about customers’ genuine needs and taking the time to uncover them is the rock all cult brands stand on.

As consumers, we don’t just process information as it is. We process information as we are. We interpret reality depending on where and who we’ve been, the values we uphold, our personality type, the unique context in which we will use a product, and a virtually endless list of personal variables that make my life lens completely different than yours.

Personality makes a dent in our memory because, in a world of too much, too in-your-face, too quickly, only the remarkable is remembered.

Branding is a verb. A permanent exercise. An ongoing attempt to express a set of values in connection with a product, service, or idea.

You’ll find that understanding the fundamentals of human behavior is a much better use of your time and effort than chasing the next shiny object. The best part? Principles open doors to understanding all else. Yes, these fundamentals will also give you a strong playbook to find any and all shiny objects.

Brand managers understand that every business function plays a role in enacting the brand. They aim for a cohesive experience where customers are left with a value story they feel compelled to return to. No touchpoint is too small, no channel is too foreign. If the brand is at play, so are they.

When this fact was brought up to Tor-Aksel Busch, Norway’s director of public prosecutions, he explained that while the comments by the Muslim rapper “seem to be targeting Jews” they can also be looked at as a way to “express dissatisfaction with the policies of the State of Israel.”57 I suppose Norwegian Jews should be relieved that no one was firebombed.

Houn’ Dog” cocktails (bourbon, ginger, lemon, peach, and mint) were the signature drink to start the evening at the Engineers’ Club of St. Louis. Busch spared no expense for the banquet in honor of his friend’s visit. Mushrooms sous cloche followed by broiled squab guinea hens au cresson provided a

This life was supposed to be about goodness and here we are, both in darkness, on opposite sides of a cage.

Kathe was a member of the Sackler family, a prominent New York philanthropic dynasty. A few years earlier, Forbes magazine had listed the Sacklers as one of the twenty wealthiest families in the United States, with an estimated fortune of some $14 billion, “edging out storied families like the Busches, Mellons and Rockefellers.” The Sackler name adorned art museums, universities, and medical facilities around the world.

Colonel Heinz Busch, who was Wolf’s chief analyst, supplied rich detail about spies in the U.S. military forces and defense industry as well as in NATO.

I'm not sure what [campy] means, but I guess if my plays have elements of old movies and old-fashioned plays, and I'm this bigger-than-life star lady, that's certainly campy. I guess what I rebelled against was the notion that campy means something is so tacky or bad that it's good, and that I just didn't relate to. - Charles Busch

Meine Zelle war voll der Herrlichkeit Gottes. Ich sagte: "Um euch muss man Angst haben, die ihr mit der Wirklichkeit des lebendigen Gottes nicht mehr rechnet, nicht um mich.

Leute, es gibt nur zwei Weltanschauungen, in der ganzen Welt nur zwei! Nämlich alle Weltanschauungen zusammen, die es gibt, und das geoffenbarte Evangelium.

Die Bibel dagegen sagt: ' Gott steht außerhalb der Welt als ihr Schöpfer und Herr.

Mein Gewissen ist gebunden an Gottes Wort.

Wir aber begriffen auf einmal, was es heißt: Ich stell mich hin und lass mich schlagen und beschimpfen. Das ist der Weg Jesu, wie er nach Golgatha ging. Unser Weg mit dem Verhauen war verkehrt! Das waren schmerzhafte Erkenntnisse. Da lernt man, wirklich Enrst zu machen mit dem Mann, der auf Golgatha starb, wenn es um solch existentielle Entscheidungen geht.

Am nächsten Morgen hatten wir wieder Bibelarbeit unter Tannen, die Sonne schien, wir in 1000 m Höhe, jeder Tag war ein Geschenk. Hier wurde das Wort von dem Sohn Gottes gesagt, der Sünder errettet. In solcher Umgebung bekommt das Wort Gottes eine ganz neue Herrlichkeit.

Sie sterben und gehen zu Gott. Entweder nehmen Sie alle Ihre Sünden mit, auch die Sie geleugnet haben; und es ist schrecklich, in die Hände des lebendigen Gottes zu fallen. Das steht im Neuen Testament. Oder Sie finden zu dem, der uns in Vollmacht sagen kann: 'Dir sind deine Sünden vergeben.' Also zu Jesus, der das sagen kann, weil er für uns am Kreuz bezahlt hat. Ich kann Ihnen sagen, ich gehöre diesem Jesus.

Was der Mensch auch ist ist oder was er auch vorgibt, er hat ein friedloses Herz, das nach Frieden schreit. Es ist so viel Schmutz und Schuld da - wie aber werde ich frei, wie komme ich ins Licht? Hier ist ein Herz, das schreit nach Jesus. Das habe ich immer wieder gelernt. Ich habe gelernt, den Menschen ihr "Lametta" nicht zu glauben und ihre steifen Mützen und was sie sonst noch so tun, um sich wichtig zu machen. Oder Orden und Fracks oder immer wieder Neues, was Menschen erfinden, um sich wie Paradiesvögel zu kleiden. Das glaube ich ihnen nicht mehr, sondern ich glaube, dass der Mensch von heute, genau wie vor 2000 Jahren, ein armer Mensch ist, der nichts nötiger braucht, als den Heiland, den Sohn Gottes, der ihm Frieden mit Gott schenkt.

Wir Christen sagen, die Liebe ist das Höchste, aber die Nazis sagen, die Ehre ist das Höchste.

Man sagt, der Mensch von heute sei sehr einsam, aber so habe ich Einsamkeit selten gespürt wie in diesem Augenblick. Völlig preisgegeben! Aber ich kann es nur so bezeugen: In dem Augenblick, als ich diese Einsamkeit spürte, - es konnte mir keiner die Entscheidung abnehmen - war mir's, als ob ich greifbar spürte, ER ist neben mir. Jesus hat es zugesagt: "Ich bin bei euch alle Tage, bis an der Welt Ende." Ich wurde so glücklich, dass ich es Ihnen gar nicht beschreiben kann. ER hat mich erkauft, ER hat mit seinem Blut bezahlt. ER lebt, ER ist bei mir. Ich bin auf der Seite des Siegers.

Fahr doch los!", brüllte mein Kerl dem Fahrer zu, doch der war schon lange am Wurschteln. Der Wagen sprang einfach nicht an; es war als ob einer ihn festhielte. Da stimmte die Menge an: " Ist Gott für mich, so trete gleich alles wider mich, so oft ich ruf und bete, weicht alles hinter sich!" Ein brausender Gesang! "Hab ich das Haupt - Jesus- zum Freunde und bin geliebt bei Gott, was kann mir tun der Feinde und Widersacher Rott? "Fahr doch!" Dann fuhren wir schließlich los. Gott hatte den Wagen festgehalten. Das mussten sie erst mitkriegen, dieses Zeugnis!

Doch dann erlebte ich immer dasselbe, dass mir nämlich an der Grenze des dunklen Reiches aufging: "Mensch, du gehörst doch dem, der dich erkauft hat. Und Gott lässt sein Eigentum nicht los!" Ich kann es nur so ausdrücken: Dann kam Jesus zu mir in die Zelle.

Die geoffenbarte Wahrheit der Bibel aber sagt: 'Der Mensch ist vor Gott böse und darum aufs Allerhöchste erlösungsbedürftig.' Im Katechismus der Reformierten heißt es: 'Ich bin von Natur geneigt, Gott und meinen Nächsten zu hassen.

Die Bibel sagt: 'Du bist erlöst worden. Nun nimm es an.

Die Bibel aber sagt: 'Irgendwann kommt Jesus wieder.' Am Ende steht eine Katastrophe für die Welt, weil der Herr der Welt auf die Bühne tritt, sichtbar und herrlich.

Die Kirche im Gefängnis: Der eine legt Zeugnis ab und der andere, hinter verriegelter Tür, kniet und schreit zu Gott. Das ist die wahre Kirche, die eigentliche, die mit Jesus unterliegt und doch siegt.

Und dann trat ER auf - ER, der lebendige Herr- und hielt mir vor Augen, wie herrlich ein Leben in seinem Dienst ist. Er machte mir klar, dass man das nicht halbieren kann: Du kannst zwar für dich alleine glauben, aber schweigen? Das geht nicht. Dann sag mir ab! Dem Mann, der mich auf Golgatha erkauft hat, absagen? Keine VErsöhnung mit Gott mehr, keinen Frieden, keinen Heiland, kein seliges Sterben, keine Hoffnung auf ewiges Leben? Das ist unmöglich.

Wie ein Mensch meiner Generation ohne Vergebung der Sünden leben kann, ist mir rätselhaft.

Meinen Sie, Gott reißt sich seinen Sohn vom Herzen und schickt ihn in die Welt, damit wir darüber diskutieren? Damit wir weiterleben und sagen: Wir können auch ohne ihn auskommen? Wie denken Sie sich das? Der Tatsache von Golgatha gegenüber wird mein ganzes "Ja" oder ganzes "Nein" gefordert, und zwar immer von neuem.

Aber ich darf heute vor Ihnen stehen und den Heiland rühmen, ohne den zu leben kein Leben ist.

It is not only heretical Christians who interpret Jesus' crucifixion as divine deception.

I must look surprised, because the children all ask, “What?” “Tessie had kittens,” I say, and they look more confused. “Tessie is a dog,” Ashley says. “You’re right,” I say. And then in the morning, as though everyone but me got the memo, the kids show up to breakfast dressed normally and Nate announces we’re going to Busch Gardens. I’m the last to know.

Hij heeft haar voorzien van alles waarbij hij zich thuis voelt. Bach, Beethoven, Brecht, Busch, Chopin, Eisler, Giotto, Goy, Grünewald, Hacks, Kafka, Lenin, Thomas Mann, Marx, Mozart, Neher, Steinberg, Verdi, Robert Walser. In alfabetische volgorde. Orde is angst voor wanorde. Dus angst.