“
If you want to understand what’s most important to a society, don’t examine its art or literature, simply look at its biggest buildings.” In medieval societies, the biggest buildings were its churches and palaces; using Campbell’s method, we can assume these were feudal cultures that revered their leaders and worshipped God. In modern Western cities, the biggest buildings are the banks—bloody great towers that dominate the docklands—and the shopping centers, which architecturally ape the cathedrals they’ve replaced: domes, spires, eerie celestial calm, fountains for fonts, food courts for pews.
”
”
Russell Brand (Revolution)
“
When Henry’s gone, Alex finds the stationery by the bed: Fromagerie Nicole Barthélémy. Leaving your clandestine hookup directions to a Parisian cheese shop. Alex has to admit: Henry really has a solid handle on his personal brand.
”
”
Casey McQuiston (Red, White & Royal Blue)
“
She found too much cheer undesirable, smacking of falseness. How did Americans keep up their good spirits day in, day out, year-round? It had to be the brand-shiny-newness of their country. It had to be all that freedom. No thousands of years' worth of stultifying rules to observe. Just easy-peasy rolling with the flow.
”
”
Marjan Kamali (The Stationery Shop)
“
The point about pop culture is that so much of it is borrowed. There's very little that's brand new. Instead, creativity today is a kind of shopping process—picking up on and sampling things form the world around you, things you grew up with.
”
”
RuPaul (Lettin it All Hang Out: An Autobiography)
“
Because in [Lenin's] eyes the workers
were only workers and not also customers, he believed they were already slaves under capitalism, and that one did not change their status
when nationalizing all plants and shops.
Socialism substitutes the sovereignty of a dictator, or committee of dictators, for the sovereignty of the consumers. Along with the economic sovereignty of the citizens disappears also their political sovereignty. To the unique production plan that annuls any planning on the part of the consumers corresponds in the constitutional sphere the one party principle that deprives the citizens of any opportunity to plan the course of public affairs. Freedom is indivisible. He who has not the faculty to choose among various brands of canned food or soap, is also deprived of the power to
choose between various political parties and programs and to elect the officeholders. He is no longer a man; he becomes a pawn in the hands of the supreme social engineer. Even his freedom to rear progeny will be taken
away by eugenics.
”
”
Ludwig von Mises
“
How did Americans keep up their good spirits day in, day out, year-round? It had to be the brand-shiny-newness of their country. It had to be all that freedom. No thousands of years’ worth of stultifying rules to observe.
”
”
Marjan Kamali (The Stationery Shop)
“
I was in the local shop today, getting something to eat for lunch, when I suddenly had the strangest sensation—a spontaneous awareness of the unlikeliness of this life. I mean, I thought of all the rest of the human population—most of whom live in what you and I would consider abject poverty—who have never seen or entered such a shop. And this, this, is what all their work sustains! This lifestyle, for people like us! All the various brands of soft drinks in plastic bottles and all the pre-packaged lunch deals and confectionery in sealed bags and store-baked pastries—this is it, the culmination of all the labour in the world, all the burning of fossil fuels and all the back-breaking work on coffee farms and sugar plantations. All for this! This convenience shop! I felt dizzy thinking about it. I mean I really felt ill. It was as if I suddenly remembered that my life was all part of a television show—and every day people died making the show, were ground to death in the most horrific ways, children, women, and all so that I could choose from various lunch options, each packaged in multiple layers of single-use plastic. That was what they died for—that was the great experiment. I thought I would throw up. Of course, a feeling like that can’t last. Maybe for the rest of the day I feel bad, even for the rest of the week—so what? I still have to buy lunch. And in case you’re worrying about me, let me assure you, buy lunch I did.
”
”
Sally Rooney (Beautiful World, Where Are You)
“
To feel everything in every way; to be able to think with the emotions and feel with the mind; not to desire much except with the imagination; to suffer with haughtiness; to see clearly so as to write accurately; to know oneself through diplomacy and dissimulation; to become naturalized as a different person, with all the necessary documents; in short, to use all sensations but only on the inside, peeling them all down to God and then wrapping everything up again and putting it back in the shop window like the sales assistant I can see from here with the small tins of a new brand of shoe polish.
”
”
Fernando Pessoa (The Book of Disquiet)
“
I had a bizarre rapport with this mirror and spent a lot of time gazing into the glass to see who was there. Sometimes it looked like me. At other times, I could see someone similar but different in the reflection. A few times, I caught the switch in mid-stare, my expression re-forming like melting rubber, the creases and features of my face softening or hardening until the mutation was complete. Jekyll to Hyde, or Hyde to Jekyll. I felt my inner core change at the same time. I would feel more confident or less confident; mature or childlike; freezing cold or sticky hot, a state that would drive Mum mad as I escaped to the bathroom where I would remain for two hours scrubbing my skin until it was raw.
The change was triggered by different emotions: on hearing a particular piece of music; the sight of my father, the smell of his brand of aftershave. I would pick up a book with the certainty that I had not read it before and hear the words as I read them like an echo inside my head. Like Alice in the Lewis Carroll story, I slipped into the depths of the looking glass and couldn’t be sure if it was me standing there or an impostor, a lookalike.
I felt fully awake most of the time, but sometimes while I was awake it felt as if I were dreaming. In this dream state I didn’t feel like me, the real me. I felt numb. My fingers prickled. My eyes in the mirror’s reflection were glazed like the eyes of a mannequin in a shop window, my colour, my shape, but without light or focus.
These changes were described by Dr Purvis as mood swings and by Mother as floods, but I knew better. All teenagers are moody when it suits them. My Switches could take place when I was alone, transforming me from a bright sixteen-year-old doing her homework into a sobbing child curled on the bed staring at the wall.
The weeping fit would pass and I would drag myself back to the mirror expecting to see a child version of myself. ‘Who are you?’ I’d ask. I could hear the words; it sounded like me but it wasn’t me. I’d watch my lips moving and say it again, ‘Who are you?
”
”
Alice Jamieson (Today I'm Alice: Nine Personalities, One Tortured Mind)
“
Jessica peeked into the bathroom, then hurried back to report. "They got that boy stripped mother naked and they're scrubbing him with your brand-new loofah."
I winced. Thirty-seven ninety-nine at The Body Shop, kaput.
”
”
MaryJanice Davidson (Undead and Unwed (Undead, #1))
“
At its very core, the story of Jack the Ripper is a narrative of a killer’s deep, abiding hatred of women, and our culture’s obsession with the mythology serves only to normalize its particular brand of misogyny. We have grown so comfortable with the notion of “Jack the Ripper,” the unfathomable, invincible male killer, that we have failed to recognize that he continues to walk among us. In his top hat and cape, wielding his blood-drenched knife, he can be spotted regularly in London on posters, in ads, on the sides of buses. Bartenders have named drinks after him, shops use his moniker on their signs, tourists from around the world make pilgrimages to Whitechapel to walk in his footsteps and visit a museum dedicated to his violence. The world has learned to dress up in his costume at Halloween, to imagine being him, to honor his genius, to laugh at a murderer of women. By embracing him, we embrace the set of values that surrounded him in 1888, which teaches women that they are of a lesser value and can expect to be dishonored and abused.
”
”
Hallie Rubenhold (The Five: The Untold Lives of the Women Killed by Jack the Ripper)
“
Welcome to BatteryBhai online – your one stop shop for all your battery needs! We stock only genuine manufacturer supplies, from trusted brands such as Exide, Lumnious, Okaya, Sf_sonic, Amaron and many more. BatteryBhai is the definitive online car and inverter battery store featuring low prices on quality batteries! Free home delivery and installation.
”
”
Mayank Tanwar
“
If you were a brand, would you buy yourself or keep shopping?
”
”
Dean Del Sesto (Shift Your Thinking: 200 Ways to Improve Your Life)
“
What a wonderful world that was, and how remote it seems now. It is a challenge to believe that there was ever a time that airline food was exciting, when stewardesses were happy to see you, when flying was such an occasion that you wore your finest clothes. I grew up in a world in which everything was like that: shopping malls, TV dinners, TV itself, supermarkets, freeways, air conditioning, drive-in movies, 3D movies, transistor radios, backyard barbecues, air travel as a commonplace—all were brand-new and marvelously exciting. It is amazing we didn’t choke to death on all the novelty and wonder in our lives. I remember once my father brought home a device that you plugged in and, with an enormous amount of noise and energy, it turned ice cubes into shaved ice, and we got excited about that. We were idiots really, but awfully happy, too. —
”
”
Bill Bryson (The Road to Little Dribbling: More Notes from a Small Island)
“
Jim purchased a brand-new book called How to Fix Damn Near Anything. In horror I discovered a $15.95 price tag on the inside of the jacket. Upon interrogation he confessed that he purchased it at the thrift shop for $.25.
”
”
Amy Dacyczyn (The Complete Tightwad Gazette: Promoting Thrift as a Viable Alternative Lifestyle)
“
Online shopping with discount coupons
It is quite frequent that most manufacturers are using marketing and advertising strategies to be able to attract customers in their business. It is so usual that all of us want to save money on every product that we purchase inorder to incur extra saving. Thus the concept of online discount coupons came into effect and Saverr has in its credential reliable discount coupons from every possible big brands.
”
”
Raj Singhania
“
If I ever have kids, this is what I'm going to do with them: I am going to give birth to them on foreign soil—preferably the soil of someplace like Oostende or Antwerp—destinations that have the allure of being obscure, freezing, and impossibly cultured. These are places in which people are casually trilingual and everyone knows how to make good coffee and gourmet dinners at home without having to shop for specific ingredients. Everyone has hip European sneakers that effortlessly look like the exact pair you've been searching for your whole life. Everything is sweetened with honey and even the generic-brand Q-tips are aesthetically packaged. People die from old age or crimes of passion or because they fall off glaciers. All the woman are either thin, thin and happy, fat and happy, or thin and miserable in a glamorous way. Somehow none of their Italian heels get caught in the fifteenth-century cobblestone. Ever.
”
”
Sloane Crosley (I Was Told There'd Be Cake: Essays)
“
The smiling clerks at the various shops confused them a little at first by offering them new brands of breakfast foods with strange, oddly spelled names, but the girls explained patiently at each place that they were giving a dinner party, not a breakfast, and that they wanted nothing but the things on their list.
”
”
Carroll Watson Rankin (Dandelion Cottage (Dandelion Cottage, #1))
“
Over the past twenty years, Maher watched that pattern play out again and again as major clothing brands made demands on suppliers in Bangladesh to lower their prices while also completing orders faster and constantly improving their workplace and environmental standards. Fakir Fashion has implemented certified projects to treat its wastewater, harvest rainwater, use more solar power, provide meals and child care for workers, hire workers with disabilities, build schools in the local area and more. They have been unable to pass on any of the expenses of these improvements to apparel brands or consumers, who continue to want more for less.
”
”
J.B. MacKinnon (The Day the World Stops Shopping: How Ending Consumerism Saves the Environment and Ourselves)
“
The Court, the biggest and best shopping center within walking distance of Kilda’s and Colm’s, the wrapping of every moment in the world that doesn’t have some sour-faced adult looming over it ready to pounce. The Court pulls like a towering magnet and everyone comes. Anything can happen here, in the sparkling slice of freedom between classes and teatime; your life could lift right off the ground and shimmer into something brand-new. In the dizzying white light all the faces glimmer, they mouth words and crack open in laughs you can almost catch through the cloud of sounds, and any one of them could be the heart-stopping one you’ve been waiting for;
”
”
Tana French (The Secret Place (Dublin Murder Squad, #5))
“
Like our other needs, meaning is an inherent expectation. Its denial has dire consequences. Far from a purely psychological need, our hormonees and nervous systems clock its presence or absence. As a medical study in 2020 found, the "presence [of] and search for meaning in life are important for health and well-being." Simply put, the more meaningful you find your life, the better your measures of mental and physical health are likely to be.
It is itself a sign of the times that we even need such studies to confirm what our experience of life teaches. When do you feel happier, more fulfilled, more viscerally at ease: when you extend yourself to help and connect with others, or when you are focused on burnishing the importance of your little egoic self? We all know the answer, and yet somehow what we know doesn't always carry the day.
Corporations are ingenious at exploiting people's needs without actually meeting them. Naomi Klein, in her book No Logo, made vividly clear how big business began in the 1980s to home in on people's natural desire to belong to something larger than themselves. Brand-aware companies such as Nike, Lululemon, and the Body Shop are marketing much more than products: they sell meaning, identification, and an almost religious sense of belonging through association with their brand.
"That pressuposes a kind of emptiness and yearning in people," I suggested when I interviewed the prolific author and activist. "Yes," Klein replied. "They tap into a longing and a need for belonging, and they do it by exploiting the insight that just selling running shoes isn't enough. We humans want to be part of a transcendent project.
”
”
Gabor Maté (The Myth of Normal: Trauma, Illness, and Healing in a Toxic Culture)
“
Andreasen wanted to know why these people had deviated from their usual patterns. What he discovered has become a pillar of modern marketing theory: People’s buying habits are more likely to change when they go through a major life event. When someone gets married, for example, they’re more likely to start buying a new type of coffee. When they move into a new house, they’re more apt to purchase a different kind of cereal. When they get divorced, there’s a higher chance they’ll start buying different brands of beer.7.7 Consumers going through major life events often don’t notice, or care, that their shopping patterns have shifted. However, retailers notice, and they care quite a bit.
”
”
Charles Duhigg (The Power Of Habit: Why We Do What We Do In Life And Business)
“
conveniently at adult eye level, with the generic brands placed down by your knees. Sugary cereals or other items meant to appeal to children are placed at eye level for children. Even the giant size of the shopping carts is intended to encourage more purchases. “Even the music is meant to manipulate us,” I explain to Luke. “A study of supermarket
”
”
Freida McFadden (Never Lie)
“
or creed.” These rights included: The right to a useful and remunerative job in the industries or shops or farms or mines of the nation; The right to earn enough to provide adequate food and clothing and recreation; The right of every farmer to raise and sell his products at a return which will give him and his family a decent living; The right of every businessman, large and small, to trade in an atmosphere of freedom from unfair competition and domination by monopolies at home or abroad; The right of every family to a decent home; The right to adequate medical care and the opportunity to achieve and enjoy good health; The right to adequate protection from the economic fears of old age, sickness, accident, and unemployment; The right to a good education. Roosevelt
”
”
H.W. Brands (Traitor to His Class: The Privileged Life and Radical Presidency of Franklin Delano Roosevelt)
“
If you were to ask the developers of Lakeside or any shopping center what they are offering consumers (formerly known as “people”) they’d say, “It’s all under one roof”—great, a ceiling, and, more importantly, “choice.” Choice is the key. Apparently, then, what excited me as a bulimic Smiths fan and onanist was the possibility of choice, and for anybody to be stimulated by the idea of choice, the precondition must be a lack of choice. Which is a way of saying a lack of power, a lack of freedom.
”
”
Russell Brand (Revolution)
“
Like bees with flowers, we are drawn to reliable signals of honest intent, and we choose to do business where those signals are found. This explains why we generally buy televisions from shops rather than from strangers on the street – the shop has invested in stock, it has a stable location and it is vulnerable to reputational damage. We do this instinctively; what we are prepared to pay for something is affected not only by the item itself but by the trustworthiness and reputation of the person selling it.
”
”
Rory Sutherland (Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life)
“
I thought of all the rest of the human population – most of whom live in what you and I would consider abject poverty – who have never seen or entered such a shop. And this, this, is what all their work sustains! This lifestyle, for people like us! All the various brands of soft drinks in plastic bottles and all the pre-packaged lunch deals and confectionery in sealed bags and store-baked pastries – this is it, the culmination of all the labour in the world, all the burning of fossil fuels and all the back-breaking work on coffee farms and sugar plantations. All for this! This convenience shop! I felt dizzy thinking about it. I mean I really felt ill. It was as if I suddenly remembered that my life was all part of a television show – and every day people died making the show, were ground to death in the most horrific ways, children, women, and all so that I could choose from various lunch options, each packaged in multiple layers of single-use plastic. That was what they died for – that was the great experiment.
”
”
Sally Rooney (Beautiful World, Where Are You)
“
When the Down Days first came swinging, the government hired workers in plastic suits to spray the streets each week. Everyone was told to wash their hands with chlorine, disinfect with bleach. Within six months the shelves at your local shop were filled with new brands, plastic bottle after plastic bottle promising all sorts of miracle properties. Some people took the ads to heart, started cleaning like their salvation depended on it. A few suckers even started drinking diluted bleach, thinking it would cure them from the inside out.
”
”
Ilze Hugo (The Down Days)
“
We stop at nothing, in offering a quality selection of your pet's everyday needs. Our Fast and Free India wide shipping service extends to +6500 pincodes covering small towns and metros across the country. We bundle up Easy Payment options on most popular pet brands in India with an selection of 3000+ products from all popular brands in dog, cat and fish supplies available in the Indian Pet Care Industry and then some. Our customer service team is a zealous lot to ensure an acme online shopping experience for the pet parents who shop with us.
”
”
Karan Gupta
“
Functional, elegant, outrageous or wacky: the choice is yours. The capital’s decidedly nonmainstream chic is best explored by browsing the vast variety of design shops that spatter its centre. Whether examining iconic 20th-century Finnish forms in the flagship emporia of brands such as Iittala, Marimekko and Artek, or tracking down the cutting-edge and just plain weird in the creative Punavuori backstreets in the heart of its Design District, you’re sure to find something you didn’t know you needed, but just can’t do without. And yes, they can arrange shipping.
”
”
Lonely Planet Finland
“
The shop-boys in the neighbourhood had long been in the habit of branding Noah, in the public streets, with the ignominious epithets of 'leathers', 'charity', and the like; and Noah had borne them without reply. But now that fortune had cast in his way a nameless orphan, at whom even the meanest could point the finger of scorn, he retorted on him with interest. This affords charming food for contemplation. It shows us what a beautiful thing human nature sometimes is, and how impartially the same amiable qualities are developed in the finest lord and the dirtiest charity-boy.
”
”
Charles Dickens (Oliver Twist)
“
As we were chatting in the back room, her gaze suddenly fell on the ballet flats I was wearing. "Oh, those shoes are from that shop in Omotesando, aren't they? I like that place too. I have some boots from there." In the back room she speaks in a languid drawl, the end of her words slightly drawn out. I bought these flats after checking the brand name of the shoes she wears for work while she was in the toilet.
"Oh really? Wait, do you mean those dark blue ones you wore to the shop before? Those were cute!" I answered, copying Sugawara's speech pattern but using a slightly more adult tone.
”
”
Sayaka Murata (Convenience Store Woman)
“
A lot of unemployment, though. We’ve got two closed factories and a rotting shopping mall that went bankrupt before it ever opened. We’re not far from Kentucky, which marks the unofficial border to the South, so one sees more than enough pickup trucks decorated with stickers of Confederate flags and slogans proclaiming their brand of truck is superior to all others. Lots of country music stations, lots of jokes that contain the word “nigger.” A sewer system that occasionally backs up into the streets for some unknown reason. Lots and lots of stray dogs around, many with grotesque deformities.
”
”
David Wong (John Dies at the End (John Dies at the End #1))
“
At Universal Studios, Marston had a hand in films like Show Boat, in 1929. He also helped get films past the censors, including All Quiet on the Western Front, in 1930. When Carl Laemmle’s son, Junior Laemmle, took over Universal, he turned it into a specialty shop for horror films: Marston’s theory of emotions lies behind the particular brand of psychological terror in Laemmle’s Frankenstein (1931), Dracula (1931), and The Invisible Man (1933). Before Marston left Hollywood, he also worked for Paramount. For Dr. Jekyll and Mr. Hyde (1931), he tested audience reaction by strapping viewers to blood pressure cuffs while they watched the rushes.30
”
”
Jill Lepore (The Secret History of Wonder Woman)
“
Today, do the exact opposite of what you normally do. And look forward to seeing what happens as a result. Change means changing your ways—only by so doing can you have new experiences that may surprise you. Make a break with your habits, test yourself, expand your horizons! If you usually hold the phone in your right hand, use your left. Do your shopping in a different supermarket and buy different brands, take the bus instead of the car, be particularly friendly to people who usually irritate you. If you eat out, order food you don’t usually eat. Experience the world around you as something completely new, as though you were a different person and not yourself. Enjoy!
”
”
Charlotte Lucas (Your Perfect Year)
“
i was in the local shop today, getting something to eat for lunch, when suddenly i had the strangest sensation — a spontaneous awareness of the unlikeliness of this life. i mean, i thought if all the rest of the human population — most of whom live in what you and i would consider abject poverty — who have never seen or entered such a shop. and this, this, is what all their work sustains! this lifestyle, for people like us! all the various brands of soft drinks in plastic bottles and all the pre-packaged lunch deals and confectionery in sealed bags and store-baked pastries — this is it, the culmination of all the labour in the world, all the burning of fossil fuels and all the back-breaking and work on coffee farms and sugar plantations. all for this! this convenience shop! i felt dizzy thinking about it. i mean i really felt ill. it was as if i suddenly remembered that my life was all part of a television show — and every day people died making the show, we’re ground to death in the most horrific ways, children, women, and all so that i could choose from various lunch options, each packaged in multiple layers of single-use plastic. that was what they died for — that was the great experiment. i thought i would throw up. of course, a feeling like that can’t last. maybe for the rest of the day i feel bad, even for the rest of the week — so what? i still have to buy lunch. and in case you’re worrying about me, let me assure you, buy lunch i did.
”
”
Sally Rooney (Beautiful World, Where Are You)
“
Sitting at the edge of his bed those days, weaving and watching television movies – movies themselves, mostly made from the seasickness of misguided creative endeavor.
Normalization of commercial compromise had left his medium as one of dominantly irrelevant fantasies adding nothing to the world, and instead providing a perfect storm of merchanteering thespians and image builders now less identifiable as creators of valued products than of products built for significant sales. Their masses of fans as happy as hustled, bustled, and rustled sheep. A country without culture? Nothing more than a shopping mall with a flag? Still, business is branding buoyantly, leaving Bob to yet another bout of that old society-is-sinking sensation.
”
”
Sean Penn (Bob Honey Who Just Do Stuff)
“
All the recent marketing successes have been PR successes, not advertising successes. To name a few: Starbucks, The Body Shop, Amazon.com, Yahoo!, eBay, Palm, Google, Linus, PlayStation, Harry Potter, Botox, Red Bull, Microsoft, Intel, and BlackBerry. A closer look at the history of most major brands shows this to be true. As a matter of fact, an astonishing number of well-known brands have been built with virtually no advertising at all. Anita Roddick built The Body Shop into a worldwide brand without any advertising. Instead she traveled the world looking for ingredients for her natural cosmetics, a quest that resulted in endless publicity. Until recently Starbucks didn’t spend a hill of beans on advertising either. In its first ten years, the company spent less that $10 million (total) on advertising in the United States, a trivial amount for a brand that delivers annual sales of $1.3 billion today. Wal-Mart became the world’s largest retailer, ringing up sales approaching $200 billion, with little advertising. Sam’s Club, a Wal-Mart sibling, averages $56 million per store with almost no advertising. In the pharmaceutical field, Viagra, Prozac, and Vioxx became worldwide brands with almost no advertising. In the toy field, Beanie Babies, Tickle Me Elmo, and Pokémon became highly successful brands with almost no advertising. In the high-technology field, Oracle, Cisco, and SAP became multibillion-dollar companies (and multibillion-dollar brands) with almost no advertising.
”
”
Al Ries (The Fall of Advertising and the Rise of PR)
“
For too long we have been the playthings of massive corporations, whose sole aim is to convert our world into a gargantuan shopping 'mall'. Pleasantry and civility are being discarded as the worthless ephemera of a bygone age; an age where men doffed their hats at ladies, and children could be counted on to mind your Jack Russell while you took a mild and bitter in the pub. The twinkly-eyed tobacconist, the ruddy-cheeked landlord and the bewhiskered teashop lady are being trampled under the mighty blandness of 'drive-thru' hamburger chains. Customers are herded in and out of such places with an alarming similarity to the way the cattle used to produce the burgers are herded to the slaughterhouse.
The principal victim of this blandification is Youth, whose natural propensity to shun work, peacock around the town and aggravate the constabulary has been drummed out of them. Youth is left with a sad deficiency of joie de vivre, imagination and elegance. Instead, their lives are ruled by territorial one-upmanship based on brands of plimsoll, and Youth has become little more than a walking, barely talking advertising hoarding for global conglomerates.
... But now, a spectre is beginning to haunt the reigning vulgarioisie: the spectre of Chappism. A new breed of insurgent has begun to appear on the streets, in the taverns and in the offices of Britain: The Anarcho-Dandyist. Recognisable by his immaculate clothes, the rakish angle of his hat and his subtle rallying cry of "Good day to you sir/ madam!
”
”
Gustav Temple and Vic Darkwood (The Chap Manifesto: Revolutionary Etiquette for the Modern Gentleman)
“
The sharpie uniform is perhaps the most unlikely fashion statement you will ever see, a Frankenstein’s monster of baby-doll plucked eyebrows, skinhead-meets-mullet hair, 1970s fat ties and just a hint of bovver boy. Clothes worn too tight and too small. Kerry had prepared a shopping list: • bluebird earrings • three-inch Mary Jane corkie platform shoes • treads (shoes made using recycled tyres for the sole with suede thonging for the upper) • Lee canvas jeans • beachcombers • short white bobby socks • ribbed tights • a short, flared, preferably panelled skirt • satin baggies • a striped Golden Breed t-shirt or a KrestKnit polo shirt • a tight coral necklace from the surf shop • a Conti brand striped cardigan • blue metallic eye shadow from a small pot or a crayon
”
”
Magda Szubanski (Reckoning: A powerful memoir from an Australian icon)
“
This lifestyle, for people like us! All the various brands of soft drinks in plastic bottles and all the pre-packaged lunch deals and confectionery in sealed bags and store-baked pastries—this is it, the culmination of all the labour in the world, all the burning of fossil fuels and all the back-breaking work on coffee farms and sugar plantations. All for this! This convenience shop! I felt dizzy thinking about it. I mean I really felt ill. It was as if I suddenly remembered that my life was all part of a television show—and every day people died making the show, were ground to death in the most horrific ways, children, women, and all so that I could choose from various lunch options, each packaged in multiple layers of single-use plastic. That was what they died for—that was the great experiment.
”
”
Sally Rooney (Beautiful World, Where Are You)
“
Prabhakar was waiting for me at the bus station, smiling happily through the rain. He led me through the people gathered at the bus station, past shops selling cheap household items and eating places where pakoras were being fried in bubbling oil. The brands and consumerism of urban India had disappeared, and although I felt an acute sense of displacement, I was oddly comforted by the rough utilitarianism of the place, which reminded me of the India I had grown up in.
There were no cafes where I could hide my loneliness behind a cup of coffee and an open laptop, no shopping aisles where I could wander, picking out items that momentarily created an image of a better life. There was no escape here except through human relationships, and for that I was utterly dependent on Prabhakar speeding through the rain on his motorcycle.
”
”
Siddhartha Deb (The Beautiful and the Damned: A Portrait of the New India)
“
Decouplers often trip up on this step in two ways. First, they are overly generic in articulating the CVC. When mapping the process of buying a car, auto executives tend to describe it as: feel the need to buy car > become aware of a car brand > develop an interest in the brand > visit the dealer > purchase the car. This is a start, but it is not specific enough. Decouplers must ask: When do people actually need a new car? How exactly do people become aware of car brands? How do people become interested in a make or model? And so on. The generic process of awareness, interest, desire, and purchase isn’t specific enough to help. Decouplers also flounder by failing to identify all the relevant stages in the value chain. For the car-buying process, a better description of the CVC might be: become aware that your car lease will expire in one month > feel the need to purchase a new car > develop a heightened interest in car ads > visit car manufacturers’ websites > create a set of two or three brands of interest > visit third-party auto websites > compare options of cars in the same category > choose a model > shop online for the best price > visit the nearest dealer to see if they have the model in stock > see if they can beat the best online price > test-drive the cars > decide about financing, warranty, and other add-ons > negotiate a final price > sign the contract > pick up the car > use it > wait for the lease to expire again. With this far more detailed CVC, we can fully appreciate the complexity of the car-buying
”
”
Thales S. Teixeira (Unlocking the Customer Value Chain: How Decoupling Drives Consumer Disruption)
“
The hot case at a kombini features tonkatsu, fried chicken, menchikatsu (a breaded hamburger patty), Chinese pork buns, potato croquettes, and seafood items such as breaded squid legs or oysters. In a bit of international solidarity, you'll see corn dogs, often labeled "Amerikandoggu."
One day for lunch I stopped at 7-Eleven and brought home a pouch of "Gold Label" beef curry, steamed rice, inarizushi (sushi rice in a pouch of sweetened fried tofu), cold noodle salad, and a banana. Putting together lunch for the whole family from an American 7-Eleven would be as appetizing as scavenging among seaside medical waste, but this fun to shop for and fun to eat.
Instant ramen is as popular in Japan as it is in college dorms worldwide, and while the selection of flavors is wider than at an American grocery, it serves a predictable ecological niche as the food of last resort for those with no money or no time. (Frozen ramen, on the other hand, can be very good; if you have access to a Japanese supermarket, look for Myojo Chukazanmai brand.) That's how I saw it, at least, until stumbling on the ramen topping section in the 7-Eleven refrigerator case, where you can buy shrink-wrapped packets of popular fresh ramen toppings such as braised pork belly and fermented bamboo shoots. With a quick stop at a convenience store, you can turn instant ramen into a serious meal. The pork belly is rolled and tied, braised, chilled, and then sliced into thick circular slices like Italian pancetta. This is one of the best things you can do with pork, and I don't say that lightly.
”
”
Matthew Amster-Burton (Pretty Good Number One: An American Family Eats Tokyo)
“
In my introduction to Warriors, the first of our crossgenre anthologies, I talked about growing up in Bayonne, New Jersey, in the 1950s, a city without a single bookstore. I bought all my reading material at newsstands and the corner “candy shops,” from wire spinner racks. The paperbacks on those spinner racks were not segregated by genre. Everything was jammed in together, a copy of this, two copies of that. You might find The Brothers Karamazov sandwiched between a nurse novel and the latest Mike Hammer yarn from Mickey Spillane. Dorothy Parker and Dorothy Sayers shared rack space with Ralph Ellison and J. D. Salinger. Max Brand rubbed up against Barbara Cartland. A. E. van Vogt, P. G. Wodehouse, and H. P. Lovecraft were crammed in with F. Scott Fitzgerald. Mysteries, Westerns, gothics, ghost stories, classics of English literature, the latest contemporary “literary” novels, and, of course, SF and fantasy and horror—you could find it all on that spinner rack, and ten thousand others like it. I liked it that way. I still do. But in the decades since (too many decades, I fear), publishing has changed, chain bookstores have multiplied, the genre barriers have hardened. I think that’s a pity. Books should broaden us, take us to places we have never been and show us things we’ve never seen, expand our horizons and our way of looking at the world. Limiting your reading to a single genre defeats that. It limits us, makes us smaller. It seemed to me, then as now, that there were good stories and bad stories, and that was the only distinction that truly mattered.
”
”
George R.R. Martin (Rogues)
“
I will not forget the last time he looked at me. The morning light filled the room, reminding me of so many mornings and of the morning I had first come there. Giovanni sat on the bed, completely naked, holding a glass of cognac between his hands. His body was dead white, his face was wet and grey. I was at the door with my suitcase. With my hand on the knob, I looked at him. Then I wanted to beg him to forgive me. But this would have been too great a confession; any yielding at that moment would have locked me forever in that room with him. And in a way this was exactly what I wanted. I felt a tremor go through me, like the beginning of an earthquake, and felt, for an instant, that I was drowning in his eyes. His body, which I had come to know so well, glowed in the light and charged and thickened the air between us. Then something opened in my brain, a secret, noiseless door swung open, frightening me: it had no occurred to me until that instant that, in fleeing from his body, I confirmed and perpetuated his body's power over me. Now, as though I had been branded, his body was burned into my mind, into my dreams. And all this time he did not take his eyes from me. He seemed to find my face more transparent than a shop-window. He did not smile, he was neither grave, nor vindictive, nor sad; he was still. He was waiting, I think, for me to cross that space and take him in my arms again - waiting, as one waits at a death-bed for the miracle one dare not disbelieve, which will not happen. I had to get out of there for my face showed too much, the war in my body was dragging me down. My feet refused to carry me over to him again. The wind of my life was blowing me away.
”
”
James Baldwin (Giovanni’s Room)
“
My Father mapped out the perfect blueprint for how to treat a woman. He caters hand and foot to my Mother. Even showers that love onto my sister. He never had to tell me how to treat my woman because his actions spoke louder. Did I cling to my woman? Absolutely. Being up under soft melanin skin pleased me. You want to read a book? Cool, what story we reading? Wanna go shopping? Take my card if you promise to model everything for me. Those females at work bothering you? Let’s get animated in the mirror and act like we about to tag team. Your period on? Baby, want me to rub your belly? You need me to get those diaper looking pads with the wings? How about some lemon ginger tea? What are your dreams? You want to sell weave? Let’s catch a flight to China or India and figure out how we can become wholesalers. You wanna make cute Snapchat filter videos? What filter do you want? Are they not liking your pics? Fine. I’ll blast you all over my page. Your Mother threatening to kick you out. Where you wanna move? Better yet, move in with me. Just focus on school and building your brand. I got everything else. You got finals coming up. Pick a tutor. Heck, can I pay for the answers to the quiz? You think those stretch marks make you unattractive? Come here and let me show you how much I appreciate your stripes of glitter. Do you want to go to Dr. Miami? Absolutely not. We going to the gym. Gym grown not silicone. We are working out together. Go ahead and hashtag us as #baegoals #coupleswhoworkouttogetherstaytogether. You want to switch the hair and get a tapered cut? Let me call my barber and see when we can go. Stressing and worrying? You keep hearing whispers while you’re sleeping? Nah bae, that’s not a ghost. That’s me praying for you.
”
”
Chelsea Maria (For You I Will (Chaos of Love #1))
“
I stood on the street corner. I thought about chasing after her, but she was churning swiftly through the neighborhood -- she was already almost a block away -- so instead I entered a coffee shop. This is why I was on the street. I was going to a coffee shop, and I was buying a coffee, and then I was walking to class, and then I would teach, and then during office hours I would reassure the students who needed reassuring, and I would be tough on the students who could take it, and if someone cried in my office for reasons unrelated but maybe sort of related to the imperfect short story they'd written, I would tell them that fiction makes you cry, the fiction you read though more often it's the shitty fiction you write that makes you cry, and I would also be thinking, You poor person, you have no idea what awaits you. A life awaits you, like a serious fucking life. This is what I would want to say. And then I would go home to my serious fucking life, and it would be so ridiculously unserious; it would involve soup spills and dirty dishes and lengthy logic proofs meant to coerce tired, inarticulate people to bed, and I would think how lucky I was to have this unserious life, i.e., to be forced to do somewhat or even thoroughly banal things every day. Because what awaits you if you don't? What kind of life awaits you then? A life where you don't calmly think, as you're scraping up the crystallized juice rings before showering before getting dressed before buying coffee before teaching class before reassuring people their hard lives would only get harder, Fuck this whole existence. You're running down the street and you're screaming at a university to which you no longer belong, you're wearing a sweatshirt not even branded with the insignia of the university on which you blame your breakdown, the university to which you are no longer affiliated, because you are so deeply unaffiliated that you are barely even affiliated with your own face.
”
”
Heidi Julavits (The Folded Clock: A Diary)
“
Starting a little over a decade ago, Target began building a vast data warehouse that assigned every shopper an identification code—known internally as the “Guest ID number”—that kept tabs on how each person shopped. When a customer used a Target-issued credit card, handed over a frequent-buyer tag at the register, redeemed a coupon that was mailed to their house, filled out a survey, mailed in a refund, phoned the customer help line, opened an email from Target, visited Target.com, or purchased anything online, the company’s computers took note. A record of each purchase was linked to that shopper’s Guest ID number along with information on everything else they’d ever bought.
Also linked to that Guest ID number was demographic information that Target collected or purchased from other firms, including the shopper’s age, whether they were married and had kids, which part of town they lived in, how long it took them to drive to the store, an estimate of how much money they earned, if they’d moved recently, which websites they visited, the credit cards they carried in their wallet, and their home and mobile phone numbers. Target can purchase data that indicates a shopper’s ethnicity, their job history, what magazines they read, if they have ever declared bankruptcy, the year they bought (or lost) their house, where they went to college or graduate school, and whether they prefer certain brands of coffee, toilet paper, cereal, or applesauce.
There are data peddlers such as InfiniGraph that “listen” to shoppers’ online conversations on message boards and Internet forums, and track which products people mention favorably. A firm named Rapleaf sells information on shoppers’ political leanings, reading habits, charitable giving, the number of cars they own, and whether they prefer religious news or deals on cigarettes. Other companies analyze photos that consumers post online, cataloging if they are obese or skinny, short or tall, hairy or bald, and what kinds of products they might want to buy as a result.
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”
Charles Duhigg (The Power of Habit: Why We Do What We Do in Life and Business)
“
That's Branton, Michigan, by the way. Don't try to find it on a map - you'd need a microscope. It's one of a dozen dinky towns north of Lansing, one of the few that doesn't sound like it was named by a French explorer. Branton, Michigan. Population: Not a Lot and Yet Still Too Many I Don't Particularly Care For. We have a shopping mall with a JCPenny and an Asian fusion place that everyone says they are dying to try even though it’s been there for three years now. Most of our other restaurants are attached to gas stations, the kind that serve rubbery purple hot dogs and sodas in buckets. There’s a statue of Francis B. Stockbridge in the center of town. He’s a Michigan state senator from prehistoric times with a beard that belongs on Rapunzel’s twin brother. He wasn’t born in Branton, of course – nobody important was ever born in Branton – but we needed a statue for the front of the courthouse and the name Stockbridge looks good on a copper plate.
It’s all for show. Branton’s the kind of place that tries to pretend it’s better than it really is. It’s really the kind of place with more bars than bookstores and more churches than either, not that that’s necessarily a bad thing. It’s a place where teenagers still sometimes take baseball bats to mailboxes and wearing the wrong brand of shoes gets you at least a dirty look.
It snows a lot in Branton. Like avalanches dumped from the sky. Like heaps to hills to mountains, the plows carving their paths through our neighborhood, creating alpine ranges nearly tall enough to ski down. Some of the snow mounds are so big you can build houses inside them, complete with entryways and coat closets. Restrooms are down the hall on your right. Just look for the steaming yellow hole. There’s nothing like that first Branton snow, though. Soft as a cat scruff and bleach white, so bright you can almost see your reflection in it. Then the plows come and churn up the earth underneath. The dirt and the boot tracks and the car exhaust mix together to make it all ash gray, almost black, and it sickens your stomach just to look at it. It happens everywhere, not just Branton, but here it’s something you can count on.
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”
John David Anderson
“
Miraculously, thirty minutes later I found Marlboro Man’s brother’s house. As I pulled up, I saw Marlboro Man’s familiar white pickup parked next to a very large, imposing semi. He and his brother were sitting inside the cab.
Looking up and smiling, Marlboro Man motioned for me to join them. I waved, getting out of my car and obnoxiously taking my purse with me. To add insult to injury, I pressed the button on my keyless entry to lock my doors and turn on my car alarm, not realizing how out of place the dreadful chirp! chirp! must have sounded amidst all the bucolic silence. As I made my way toward the monster truck to meet my new love’s only brother, I reflected that not only had I never in my life been inside the cab of a semi, but also I wasn’t sure I’d ever been within a hundred feet of one. My armpits were suddenly clammy and moist, my body trembling nervously at the prospect of not only meeting Tim but also climbing into a vehicle nine times the size of my Toyota Camry, which, at the time, was the largest car I’d ever owned. I was nervous. What would I do in there?
Marlboro Man opened the passenger door, and I grabbed the large handlebar on the side of the cab, hoisting myself up onto the spiked metal steps of the semi. “Come on in,” he said as he ushered me into the cab. Tim was in the driver’s seat. “Ree, this is my brother, Tim.”
Tim was handsome. Rugged. Slightly dusty, as if he’d just finished working. I could see a slight resemblance to Marlboro Man, a familiar twinkle in his eye. Tim extended his hand, leaving the other on the steering wheel of what I would learn was a brand-spanking-new cattle truck, just hours old. “So, how do you like this vehicle?” Tim asked, smiling widely. He looked like a kid in a candy shop.
“It’s nice,” I replied, looking around the cab. There were lots of gauges. Lots of controls. I wanted to crawl into the back and see what the sleeping quarters were like, and whether there was a TV. Or a Jacuzzi.
“Want to take it for a spin?” Tim asked.
I wanted to appear capable, strong, prepared for anything. “Sure!” I responded, shrugging my shoulders. I got ready to take the wheel.
Marlboro Man chuckled, and Tim remained in his seat, saying, “Oh, maybe you’d better not. You might break a fingernail.” I looked down at my fresh manicure. It was nice of him to notice. “Plus,” he continued, “I don’t think you’d be able to shift gears.” Was he making fun of me? My armpits were drenched. Thank God I’d work black that night.
After ten more minutes of slightly uncomfortable small talk, Marlboro Man saved my by announcing, “Well, I think we’ll head out, Slim.”
“Okay, Slim,” Tim replied. “Nice meeting you, Ree.” He flashed his nice, familiar smile. He was definitely cute. He was definitely Marlboro Man’s brother.
But he was nothing like the real thing.
”
”
Ree Drummond (The Pioneer Woman: Black Heels to Tractor Wheels)
“
Today I had a lively discussion with a merchant in Fez with a view to finding out what the Moors think of European civilization.... He was a fine man, about forty years old, with an honest and serious face, who had made business visits to the most important cities in Western Europe and had lived for a long time in Tangier, where he learnt Spanish....
I asked him therefore what kind of impression the large cities of Europe had made on him....
He looked hard at me and answered coldly:
“Large streets, fine shops, beautiful palaces, good workshops, everything clean.” He gave the impression that with these words, he had mentioned everything in our countries that was worthy of praise.
“Have you not found anything else in Europe that is beautiful and good?” I asked.
He looked at me questioningly. “Is it possible,” I went on, “that an intelligent man like you, who has visited several countries so marvelously superior to your own can speak about them without astonishment, or at least without the emotion of a country boy who has seen the pasha’s palace? What can you possibly admire in the world? What sort of people are you? Who can possibly understand you?”
“Perdone Usted”, he answered coldly, “it is for me to say that I cannot understand you. I have told you all the things which I consider to be better in Europe. What more can I say? Have I to say something that I do not believe to be true? I repeat that your streets are larger than ours, your shops finer, that you have workshops such as we do not have, and also rich palaces. That is all. I can only add one more thing: that you know more than we do, because you have many books, and read more.”
I became impatient. “Do not lose patience, Caballero,” he said, “let us speak together calmly. Is not a man’s first duty honesty? Is it not honesty more than anything else that makes a man worthy of respect, and one country superior to another? Very well, then. As far as honesty is concerned, your countries are certainly not better than ours. That much I can say right away.”
“Gently, gently!” I said, “Tell me first what you mean by honesty!”
“Honesty in business, Caballero. The Moors, for example, sometimes cheat the Europeans in trade, but you Europeans cheat the Moors much more often.”
“There must be a few cases,” I replied, in order to say something.
“Casos raros?” he exclaimed angrily. “It happens every day! Proof: I go to Marseilles. I buy cotton. I choose a particular thread, give the exact reference number and brand-name, as well as the amount required. I ask for it to be sent, I pay, and I return home. Back in Morocco, I receive the cotton. I open the consignment, and take a look. I find the same number, the same brand-name, and a thread that is of one third the thickness! This is anything but good, and I lose thousands of francs! I rush to the consulate, but in vain. Another case: A merchant from Fez places an order in Europe for blue cloth, so many pieces, of such and such a length and breadth. He pays for it when the bargain is made. In due course he receives the cloth, opens the package, and checks the measurements. The first pieces are all right, those underneath are shorter, and those lowest down are half a meter too short! The cloth cannot be used for cloaks, and the merchant is ruined. . . . And so on and so on!
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Edmondo de Amicis (Morocco: Its People & Places)
“
I am a great customer. I’m not a loyal customer, but that’s what makes me great—my willingness to shop other brands for better buys.
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Jarod Kintz (At even one penny, this book would be overpriced. In fact, free is too expensive, because you'd still waste time by reading it.)
“
Developing a business depends on many factors. But you should basically understand the exchange between value. In other words, you must provide value to receive equal value. If you look at single people, you can see that they can’t provide any value – they don’t smile, dress, talk or behave in a way that makes others want to spend time, much less a life, with them. Relationships and Business are not much different. In a business, people know that appearance and the way you talk to a costumer is as important as the value of your product, and that’s why brands sell, even when their products have no quality. For example, in shopping malls you can see shops packed with people buying clothes that have no value and will be ruined or out of fashion very soon, because the brand is selling an image, not quality anymore. China, on the other hand, managed to compete in the world markets by reducing price over quality, and is now paying the price of a very bad reputation, as most people don’t trust Chinese brands anymore. This is already impacting the economy, so I don’t know what will happen in the next years. It’s all in the hands of the politicians and the internationalization of the companies. And yet, I just said this to explain the relation between value and product. But here’s another example. I tried to share what I know about Learning with Teachers, Parents and Psychologists, and nobody cared. Besides, what I earned in helping children with learning disabilities was a very low payment, and I had to quit that as I couldn’t afford to pay an apartment and daily expenses with such job. However, there are people making thousands of dollars with drugs that have no effect, toilets for cats and pet-rocks. In other words, is never about what the world needs but what the world wants.
”
”
Robin Sacredfire
“
Developing a business depends on many factors. But you should basically understand the exchange between value. In other words, you must provide value to receive equal value. If you look at most singles, you can see that they can’t provide any value – they often don’t smile, dress, talk or behave in a way that makes others want to spend time, much less a lifetime, with them. Relationships and businesses are not much different. In a business, people know that appearance and the way you talk to a costumer is as important as the value of your product, and that’s why brands sell, even when their products have no quality. For example, in shopping malls you can see shops packed with people buying clothes that have no value and will be ruined or out of fashion very soon, because the brand is selling an image, not quality anymore. China, on the other hand, managed to compete in the world market by reducing price over quality, and is now paying the cost of a very bad reputation, as most people don’t trust Chinese brands anymore. This is already impacting the economy, so I don’t know what will happen in the next years. It is all in the hands of the politicians and the internationalization of the companies. And yet, I just said this to explain the relation between value and product. But here’s another example: I tried to share what I know about learning with teachers, parents and psychologists, and nobody cared. Besides, what I earned in helping children with learning disabilities was a very low payment, and I had to quit that as I couldn’t afford to pay an apartment and daily expenses with such job. However, there are people making thousands of dollars with drugs that have no effect, toilets for cats and pet-rocks. In other words, it is never about what the world needs but what the world wants.
”
”
Robin Sacredfire
“
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”
Mega shop
“
There is nothing else to discover, and we try to get as much pleasure as possible from the same things. This is like eating chocolate every day, without changing brands or trying new flavors: it’s not a sacrifice, but isn’t there anything else? Of course there is: little toys you can buy at sex shops, swinger clubs, inviting a third person to join, or taking adventurous chances at parties hosted by unconventional friends.
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Paulo Coelho (Adultery)
“
Fundamental Electronics is a leading Kolkata based retail chain of stores for Consumer Electronics and Home Appliances. We also have Samsung brand stores by the name Samsung Smart Plaza offer the entire gamut of cutting edge Samsung products including Mobiles,LED TVs,Refrigerators,Air conditioners, etc. Our other format is Multi Brand retail by the brand Fundamental. Here we offer the entire range of consumer electronics of all brands.
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Fundamental Electronics
“
alternative apparel wholesale
When you shop clothes, drop shipping facilities are also available for the customer by the dealer to deliver the clothing materials straightly to the customer. Of course, it is one of the smart as well as efficient methods that help people to save their budget price on buying clothes in wholesale shop. When you buy those kinds of clothing, if the clothes are not perfectly suits you either in size or some other issues, and then they offer you alternative apparel wholesale for customers. When comparing to the normal retail shop, you have to spend more money to buy the clothes. You can get all kinds of clothes at leading brands along with reasonable price.
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”
livebnfd
“
Consumers can now scan the code on the product when they are running low, and it will be ordered and delivered within hours to their home, completely side-lining all the tools and techniques of competing manufacturers who would wish to get the consumer to brand switch. Tesco’s Homeplus in South Korea also launched a campaign that engages shoppers to buy products using QR codes. Homeplus created virtual billboards of their store aisles in subway stations, allowing passengers to shop while they waited by scanning the products’ QR codes – the groceries being delivered when they arrived home. The goal of the campaign was to help Homeplus compete with the number-one retailer, E-MART, without increasing their store numbers. Since the launch, their online sales have increased 130%, making them the top online retailer in South Korea, and a close second offline.
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Greg Thain (Store Wars: The Worldwide Battle for Mindspace and Shelfspace, Online and In-store)
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This "take home" aspect of modern exhibitions has parallels with the traditional "giveaways" handed out to visitors and the themed trinkets from the museum shop. The important difference is that data capture at exhibitions allows institutions to draw the Internet traffic of their target audiences into their digital space, delivering the kind of marketing benefits that mere branded trinkets can no longer provide.Interestingly, the live, physical experience of holding an event has not been replaced by virtual exhibitions, as was predicted when the Internet was born. The digital experience often leads to a physical visit that seems to encourage rather than discourage visitors.
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Philip Hughes (Exhibition Design)
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Role of quality: The quality of the shopping experience provides weaker differential advantages than quality can bring to product brands, but it can still have an impact. As retailers add new services, such as banking, insurance etc., they can strengthen the quality of the shopping experience and enter new markets. Brands,
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Greg Thain (Store Wars: The Worldwide Battle for Mindspace and Shelfspace, Online and In-store)
“
Developing a business depends on many factors. But you should basically understand the exchange between value. In other words, you must provide value to receive equal value. If you look at single people, you can see that they can’t provide any value – they don’t smile, dress, talk or behave in a way that makes others want to spend time, much less a life, with them. Relationships and Business are not much different. In a business, people know that appearance and the way you talk to a costumer is as important as the value of your product, and that’s why brands sell, even when their products have no quality. For example, in shopping malls you can see shops packed with people buying clothes that have no value and will be ruined or out of fashion very soon, because the brand is selling an image, not quality anymore. China, on the other hand, managed to compete in the world markets by reducing price over quality, and is now paying the price of a very bad reputation, as most people don’t trust Chinese brands anymore. This is already impacting the economy, so I don’t know what will happen in the next years. It’s all in the hands of the politicians and the internationalization of the companies. Actually, that’s why this Chinese government sends its companies to other countries. And yet, I just said this to explain the relation between value and product. But here’s another. I tried to share what I know about Learning with Teachers, Parents and Psychologists, and nobody cared. Besides, what I earned in helping children with learning disabilities was a very low payment, and I had to quit that as I couldn’t afford to pay an apartment and daily expenses with such job. However, there are people making thousands of dollars with drugs that have no effect, toilets for cats and pet-rocks. In other words, is never about what the world needs but what the world wants.
”
”
Samuel River
“
even if shopping trips are not planned, most consumers will shop in a habitual fashion. They will predominantly follow a regular route through the store, either diligently travelling every aisle or equally diligently never going down certain aisles. As they meander through the store, key brands in each sector will catch their eye, and, in a microsecond, a decision is made on whether there is need for more shampoo. It
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Greg Thain (Store Wars: The Worldwide Battle for Mindspace and Shelfspace, Online and In-store)
“
Once negotiations begin, nine-tenths of the battle is over. The balance of power is dictated by brand loyalty, store loyalty, shopping habits, retail structure and manufacturer size, and the extent to which the two parties understand these parameters.
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Greg Thain (Store Wars: The Worldwide Battle for Mindspace and Shelfspace, Online and In-store)
“
map out all the activities in that group’s typical customer value chain. Decouplers often trip up on this step in two ways. First, they are overly generic in articulating the CVC. When mapping the process of buying a car, auto executives tend to describe it as: feel the need to buy car > become aware of a car brand > develop an interest in the brand > visit the dealer > purchase the car. This is a start, but it is not specific enough. Decouplers must ask: When do people actually need a new car? How exactly do people become aware of car brands? How do people become interested in a make or model? And so on. The generic process of awareness, interest, desire, and purchase isn’t specific enough to help. Decouplers also flounder by failing to identify all the relevant stages in the value chain. For the car-buying process, a better description of the CVC might be: become aware that your car lease will expire in one month > feel the need to purchase a new car > develop a heightened interest in car ads > visit car manufacturers’ websites > create a set of two or three brands of interest > visit third-party auto websites > compare options of cars in the same category > choose a model > shop online for the best price > visit the nearest dealer to see if they have the model in stock > see if they can beat the best online price > test-drive the cars > decide about financing, warranty, and other add-ons > negotiate a final price > sign the contract > pick up the car > use it > wait for the lease to expire again. With this far more detailed CVC, we can fully appreciate the complexity of the car-buying
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Thales S. Teixeira (Unlocking the Customer Value Chain: How Decoupling Drives Consumer Disruption)
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Owned by the coolest woman I’ve ever met, Cheeks is an elegant and unique lingerie shop. Customers return season after season, year after year. We carry brands from Europe not stocked anywhere else in the state.
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Daisy Prescott (Next to You (Love with Altitude, #1))
“
Bellarosa is an established women clothing brand In Which We offer an energetic collection of high-quality Garments designed with the choosiest fabrics and popular themes printed to match the latest trends. The product range we are offering is highly appealing due to our versatile designing, high quality manufacturing and the choice of modern retail for all.
Come to bellarosa for online shopping and discover the new you.
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”
Bellarosa
“
And one of them will become quite rich, as in she-has-an-apartment-in-London, shops-at-Harrods rich, as in she-also-has-a-house-in-Lekki-and-a-sprawling-compound-in-her-husband’s-village rich. As in tinted-black-SUV-windows rich and walk-in-closet-full-of-brand-name-shoes-she-seldom-wears rich, as in drivers-and-servants-and-what-her-husband-does-is-ill-defined-and-definitely-involves-bribery, but-she-prefers-not-to-think-about-it rich.
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Tomi Obaro (Dele Weds Destiny)
“
That evening, after the show wrapped up, she needed to drop off her perfumes at a shop in Flatiron, so I decided to walk with her to the train. We decided to keep walking, summer lingered in the air, and we talked about everything—the Middle Eastern–Arab–South Asian–Muslim milieus that inspired us, how the first perfumer in the world was a woman in the Middle East, Tapputi, a chemist in Babylonian Mesopotamia, how the erasure of these histories from the dominant culture valued the noses of white men, how we faced snobbery and struggled to make the outsides of our brands, the packaging, match the quality of our scents, with money we hadn’t inherited.
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Tanaïs (In Sensorium: Notes for My People)
“
In the case of Trunk Club, they led with a simple polarizing message related to how their target customers generally feel about shopping. By saying “men want to dress well, but they hate to shop,” they intentionally called out shopping as the enemy of their service. And if you are a man who hates to shop, you will rapidly align with their message without much thought. The beauty of this approach is that it has the opposite effect for clients who are a poor fit for your solution. For example, if you’re a man who loves to shop, you may be immediately turned off by Trunk Club’s value proposition. While being excited about customers not liking your solution may seem counterintuitive, it’s actually a good thing! Bad-fit customers who buy your product are more likely to become dissatisfied and hurt your brand. They may also provide errant feedback that can quickly derail your product or company roadmap if you decide to follow it. In short, polarizing messages can serve double duty by keeping the good-fit customers in and helping the bad ones self-select out. In the case of Trunk Club, this approach worked: they were acquired by US luxury retailer Nordstrom in 2014 for $350 million.
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David Priemer (Sell the Way You Buy: A Modern Approach To Sales That Actually Works (Even On You!))
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Fill in your profile and get higher Rewards when you shop! Find your favorite brands and products in our partners network. Your purchase is confirmed and Rewards credited instantly. Enjoy the Rewards for Crypto, Gift Cards or Donation.
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Monetha
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Zara, a brand that produces around 10,000 new designs a year,
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Lauren Bravo (How To Break Up With Fast Fashion: A guilt-free guide to changing the way you shop – for good)
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Good On You (goodonyou.eco) is currently the world’s leading source for fashion sustainability ratings. Led by campaigners, scientists, academics and industry insiders, the Good On You directory features 2,200 brands at the time of writing, all rated by a five-point system that takes into account more than fifty different certification schemes and standards. Child labour, modern slavery, worker safety, living wages, energy use, carbon emissions, water consumption, chemical waste, animal welfare – it’s all represented.
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Lauren Bravo (How To Break Up With Fast Fashion: A guilt-free guide to changing the way you shop – for good)
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ethical fashion brands
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Lauren Bravo (How To Break Up With Fast Fashion: A guilt-free guide to changing the way you shop – for good)
“
Each of those relationships ended because the love I gave was considered too hard… too suffocating. My father mapped out the perfect blueprint for how to treat a woman. He caters hand and foot to my mother. Even showers that love onto my sister. He never had to tell me how to treat my woman because his actions spoke louder. Did I cling to my woman? Absolutely. Being up under soft melanin skin pleased me. You want to read a book. Cool, what story we reading? Wanna go shopping? Take my card if you promise to model everything for me. Those heffas at work bothering you? Let’s get animated in the mirror and act like we about to tag team. Your period on? Baby, want me to rub your belly? You need me to get those diaper looking pads with the wings? How about some lemon ginger tea? What are your dreams? You want to sell weave? Let’s catch a flight to China or India and figure out how we can become wholesalers. You wanna make cute snapchat filter videos? What filter do you want? Are they not liking your pics? Fine. I’ll blast you all over my page. Your mother threatening to kick you out. Where you wanna move? Better yet, move in with me. Just focus on school and building your brand. I got everything else. You got finals coming up. Pick a tutor. Heck, can I pay for the answers to the quiz? You think those stretch marks make you unattractive? Come here and let me show you how much I appreciate your stripes of glitter. Do you want to go to Dr. Miami? Absolutely not. We going to the gym. Gym grown not silicone. We are working out together. Go ahead and hashtag us as #baegoals #coupleswhoworkouttogetherstaytogether. You want to switch the hair and get a tapered cut? Let me call my barber and see when we can go. Stressing and worrying? You keep hearing whispers while your sleeping? Nah bae, that’s not a ghost. That’s me praying for you. There are no stipulations with me. I gave it all. I had to. It was a part of my DNA. I needed to give the love I had in me unconditionally.
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Chelsea Maria (For You I Will (In Secrets We Trust Book 1))
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MITS and the Altair had vanished by 1979. If Roberts and his computer were gone, however, the movement they had done so much to create was already self-sustaining. Not only were new brands of machines flooding the market by the dozens, if not by the hundreds, there were also users’ groups for every microcomputer imaginable, as well as pan-micro groups such as the legendary Homebrew Computer Club, which held its first meeting in a Palo Alto garage in March 1975. There were magazines such as Byte, which debuted in August 1975, and the software periodical Dr. Dobbs Journal of Computer Calisthenics and Orthodontia (motto: “Running Light without Overbyte”), which published its first issue in 1976. There were specialty stores like the Byte Shop and ComputerLand, the latter soon to be a nationwide chain.
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M. Mitchell Waldrop (The Dream Machine)
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Dale Olsen, the owner of Outlooks, opened up shop in 1990. The store has changed and grown over the years and is now Victoria’s premier stop for what a guy needs – when he needs it.
With two locations, in Victoria and Duncan, Outlooks carries a carefully curated selection of menswear brands from around the world. Our selection includes beautiful suits, a polished look in shoes, basic staples, and quirky accessories.
More Details :
Phone : +1 250-384-2848
Email : Dale@outlooksformen.com
Address : 534 Yates St, Victoria, British Columbia, V8W 1K8
Hours : Mon - Sat: 10am - 5:30pm, Sunday: 11am - 5pm
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Outlooks for Men
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Food removal diets are often branded and ask the dieter to spend money on special foods, membership in an organization, or the services of a professional nutritionist, personal trainer, or coach. Paradoxically, these food removal diets often wind up adding foods, albeit special ones that are intended to replace the foods that are supposed to be removed. These diets appeal to a uniquely American practice of shopping to solve problems, following a widely held belief that consumption solves, rather than creates, problems.
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Janet Chrzan (Anxious Eaters: Why We Fall for Fad Diets (Arts and Traditions of the Table: Perspectives on Culinary History))
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Over the last decade, entire neighbourhoods have lost their identity to the ever-growing clothing retail market. Since my first visit to the Marais quarter of Paris in 2003, I have seen the area shift from a charming, off-beat district featuring a mix of up-and-coming designers, traditional ateliers, bookstores and boulangeries to what amounts to an open-air shopping mall dominated by international brands. In the last five years, an antique shop has been replaced by a chic clothing store and the last neighbourhood supermarket transformed into a threestorey flagship of one of the clothing giants. The old quarter is now only faintly visible, like writing on a medieval palimpsest: overhanging the gleaming sign of a sleek clothes shop, on a faded ceramic fascia board, is written ‘BOULANGERIE’. In economically developed countries, people’s motivations for spending money have long since shifted from needs to desires. There’s no denying we need places to live in, food to nourish us and clothes to dress ourselves in, and, while we’re at it, we might as well do these things with a certain degree of refinement to help make life as pleasurable as possible. But when did the clothing industry turn into little more than a cash machine whose main purpose seems to be its own never-ending growth? Just as clothing retail shops are sucking the identity out of entire neighbourhoods, so that the architecture becomes little more than a backdrop for their products, the production of the garments they sell is eating away at the Earth’s resources and the life of the workers who are producing them. Fashion has become the second most polluting industry in the world. And with what result? Our wardrobes are cluttered with so many clothes that the mere sight of them becomes overwhelming, yet at the same time we feel a constant craving for the next purchase that will transform our look.
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Alois Guinut (Why French Women Wear Vintage: and other secrets of sustainable style (MITCHELL BEAZLE))
“
*JESUS IN LONDON
'INASMUCH AS YE DID IT NOT—'
If JESUS came to London,
Came to London to-day,
He would not go to the West End,
He would come down our way;
He'd talk with the children dancing
To the organ out in the street,
And say He was their big Brother
And give them something to eat.
He wouldn't go to the mansions
Where the charitable live,
He'd come to the tenement houses
Where we ain't got nothing to give.
He'd come so kind and so homely,
And feed us with love and bread,
And then He'd tell us how to behave,
And then we'd mind what He said.
In the warm, bright, West End churches
They sing and preach and pray,
They call us “Beloved brethren,”
But they do not act that way;
And when He come to the church door
He'd call out loud and free,
“You stop that preaching and praying
And show what you've done for Me.”
Then they'd say, “Oh, Lord, we have given
To the poor both blankets and tracts,
And we've tried to make them sober
And we've tried to teach them facts.
But they will sneak round to the drink shop
And pawn the blankets for beer,
And we find them very ungrateful—
But still we persevere.”
Then He would say, “I told you
The time I was here before,
That you were all of you brothers,
All you that I suffered for.
I won't go into your churches,
I'll stop in the sun outside.
You bring out the men, your brothers,
The men for whom I died!”
Out of our lousy lodgings,
From arches and doorways about,
They'd have to do as He told them,
They'd have to call us out.
Millions and millions and millions,
Thick and crawling like flies,
We should creep out to the sunshine
And not be afraid of His eyes.
He'd see what God's image looks like
When men have dealt with the same—
Wrinkled with work that is never done,
Swollen and dirty with shame.
He'd see on the children's foreheads
The branded gutter-sign
That marks the girls to be harlots,
That dooms the boys to be swine.
Then He'd say, “What's the good of churches
When these have nowhere to sleep?
And how can I hear you praying
When they are cursing so deep?
I gave My blood and My body
That they might have bread and wine,
And you have taken your share and theirs
Of these good gifts of Mine!”
Then some of the rich would be sorry,
And all would be very scared;
And they'd say, “But we never knew, Lord!”
And He'd say, “You never cared!”
And some would be sick and shameful
Because they'd know that they knew,
And the best would say, “We were wrong, Lord.
Now tell us what to do!”
I think He'd be sitting, likely,
For someone 'ud bring Him a chair,
With a common kid cuddled up on His knee
And the common sun on His hair.
And they'd be standing before Him,
And He'd say, “You know that you knew.
Why haven't you worked for your brothers
The same as I worked for you?
“For since you're all of you brothers,
It's clear as God's blessed sun
That each must work for the others,
Not thousands work for one.
And the ones that have lived bone-idle,
If they want Me to hear them pray,
Let them go and work for their livings—
The only honest way!
“I've got nothing new to tell you;
You know what I always said.
But you've built their bones into churches
And stolen their wine and bread.
You with My name on your foreheads,
Liar, and traitor, and knave,
You have lived by the death of your brothers,
These whom I died to save.”
I wish He would come and say it;
Perhaps they'd believe it then,
And work like men for their livings
And let us work like men.
Brothers? They don't believe it,
The lie on their lips is red.
They'll never believe till He comes again
Or till we rise from the dead
”
”
E. Nesbit (Jesus In London By E. Nesbit: With Seven Pictures By Spencer Pryse)
“
Even the way the shelves are organized is a psychological trap. The most expensive items are always placed conveniently at adult eye level, with the generic brands placed down by your knees. Sugary cereals or other items meant to appeal to children are placed at eye level for children. Even the giant size of the shopping carts is intended to encourage more purchases. “Even the music is meant to manipulate us,” I explain to Luke. “A study of supermarket shoppers found people spend more time shopping when stores play music. You’ll notice there are no windows or clocks or skylights that give you any external time cues.
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Freida McFadden (Never Lie)
“
MANY YEARS AGO, I had joined the local news desk of a prominent newspaper in Bengaluru, the sleepy south Indian town that became the country’s Silicon Valley. After trying my hand at crime reporting and general business journalism, I developed an interest in tracking technology. Among other things in the mid noughties, I had half a page in the paper to feature new gadgets every week. Nokia, Blackberry, Samsung and a few other companies were regulars on the page. While I was enjoying my work, my salary needed a boost. (The media industry’s decline was just about beginning, and salaries were as poor then as they are today.) Getting out of the rather difficult circumstances that I found myself in, I moved on to the Economic Times to report on technology. The business daily was India’s largest pink paper by circulation, and I worked with some of the best journalists of the time. My job was mainly to write about technology services companies. Soon I got bored with tracking quarterly results and rehearsed statements. This was around 2012, and India’s start-up ecosystem was in its infancy. I quit the paper to join a start-up blog. I didn’t ask for a raise. I was just happy to be able to write about start-ups and their founders. It was something new, and their excitement was infectious. In those days, ‘start-up’ was not a mainstream beat in India. Only niche blogs wrote about them. On the personal front, there were months when I was flat broke. One evening I sold my old Nokia 5800 for ₹300 at a second-hand electronics shop to buy a packet of biryani. That is still the best biryani I’ve ever had. The two years at the start-up blog were also my best two years ever. As start-ups became the buzzword, I went back to the pink paper to write about them. I was able to upgrade my life a little. I moved into a middle-class apartment with my family. I got some furniture and so on. After selling the Nokia phone, I used a feature phone for a few days. But now I had to upgrade my phone. After much research, I zeroed in on a Micromax handset. Micromax, a Gurgaon-based company that began making handsets in 2008, had some smartphones that were affordable on a young journalist’s salary. It was also a leading brand and had some interesting features such as dual SIM and a great touchscreen display. Going from a phone that ran on Symbian (Nokia’s proprietary operating system that failed) to an Android-based phone was like suddenly being
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Jayadevan P.K. (Xiaomi: How a Startup Disrupted the Market and Created a Cult Following)
“
Experience more than shopping at Urban Square Mall, Udaipur's largest and Rajasthan's biggest mall. Enjoy renowned brands, entertainment, and culinary delights in one place. With a state-of-the-art cinema and a dedicated kids' zone, every visit promises excitement and fun for all.
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urban square mall
“
BeachLifeguard.com is the official store for the Lifeguard® Brand.
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Beach Lifeguard
“
Today’s consumers are less interested in aspirational brands; rather than admiring brands, they’re more interested in brands that admire them, know them, and serve them.
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Kit Yarrow (Decoding the New Consumer Mind: How and Why We Shop and Buy)
“
The fifty brands showing the fastest financial growth from 2000 to 2010 were all associated with one of five positive human traits: eliciting joy, enabling connection, inspiring exploration, evoking pride, or impacting society.a
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Kit Yarrow (Decoding the New Consumer Mind: How and Why We Shop and Buy)
“
Secret Stories, which advertised name-brand lingerie at discount prices, had nothing to worry about: the same kind of shops were doing fine in the malls of Riyadh and Abu Dhabi. Neither, for that matter, did Chantal Thomass or La Perla. Hidden all day in impenetrable black burkas, rich Saudi women transformed themselves by night into birds of paradise with their corsets, their see-through bras, their G-strings with multicolored lace and rhinestones. They were exactly the opposite of Western women, who spent their days dressed up and looking sexy to maintain their social status, then collapsed in exhaustion once they got home, abandoning all hope of seduction in favor of clothes that were loose and shapeless. All
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Michel Houellebecq (Submission)
“
Gone are the days of “aspirational marketing” when the brand was king and consumers flocked to own a piece of something they admired. The consumer wants to be the star—and in a very personal way. The secret to cool is to make your customers feel cool—and smart for choosing your brand.
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Kit Yarrow (Decoding the New Consumer Mind: How and Why We Shop and Buy)
“
The secret to cool is to make your customers feel cool—and smart for choosing your brand. The appreciated customer is one who’s invited to participate. Successful companies seek the customers’ opinions, offer them activities and contests, and reward their involvement.
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Kit Yarrow (Decoding the New Consumer Mind: How and Why We Shop and Buy)
“
When Derek Sivers first built his business CDbaby.com, he set up a standard confirmation email to let customers know their order had been shipped. After a few months, Derek felt that this email wasn’t aligned with his mission—to make people smile. So he sat down and wrote a better one. Your CD has been gently taken from our CD Baby shelves with sterilized contamination-free gloves and placed on a satin pillow. A team of 50 employees inspected your CD and polished it to make sure it was in the best possible condition before mailing. Our packing specialist from Japan lit a candle and a hush fell over the crowd as he put your CD into the finest gold-lined box that money can buy. We all had a wonderful celebration afterwards and the whole party marched down the street to the post office where the entire town of Portland waved “Bon Voyage!” to your package, on its way to you, in our private CD Baby jet on this day, Friday, June 6th. I hope you had a wonderful time shopping at CD Baby. We sure did. Your picture is on our wall as “Customer of the Year.” We’re all exhausted but can’t wait for you to come back to CDBABY.COM!! —Derek Sivers, Anything You Want The result wasn’t just delighted customers. That one email brought thousands of new customers to CD Baby. The people who got it couldn’t help sharing it with their friends. Try Googling “private CD Baby jet”; you’ll find over 900,000 search results to date. Derek’s email has been cited by business blogs the world over as an example of how to authentically put your words to work for your business.
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Bernadette Jiwa (The Fortune Cookie Principle: The 20 Keys to a Great Brand Story and Why Your Business Needs One)
“
He has not shown the special interest in reading that we should like to see but he likes shop work. George H. W. Bush's parents on his Andover application
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H.W. Brands
“
Consumerism promises happiness, as if the acquisition of novel technologies, exciting vehicles, and spacious homes were capable of satisfying all the wants of the human heart. Many people today have traded out church attendance on Sundays for shopping in malls. Name brands become patron saints, and vendors become idolized; greed is sated, and mammon is worshipped, while the poor are left to starve and die in the streets.
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Wyatt North (Saint Francis of Assisi: A Life Inspired)
“
The same goes for other humble American whiskey brands utilizing similar overseas marketing strategies—Four Roses Yellow Label sits on the top shelves of Spanish and Eastern European bars, as does Jack Daniel’s, which flies off shelves at the Dubai Airport duty-free shop. It’s yet another reminder that we taste and judge as much with our minds—susceptible as they are to outside signals of quality and value—as with our senses.
”
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Reid Mitenbuler (Bourbon Empire: The Past and Future of America's Whiskey)
“
Some Tips to Preserve Flowers Fresh Longer
Receiving new and lovely blossoms is among the most wonderful emotions in the world. It creates you feel loved, and unique, critical. Nothing really beats fresh flowers to mention particular feelings of love and devotion. This is actually the reason why you can tell how a celebration that is unique is from the quantity and type of flowers current, sold or whether available one to the other.
Without a doubt the rose sector actually flowers online stores can not slow-down anytime soon and are booming. Weddings, Valentines Day, birthday, school, anniversaries, brand all without and the most significant instances a doubt flowers are part of it. The plants could have been picked up professionally or ordered through plants online, regardless of the means, new blossoms can present in a celebration.
The challenge with receiving plants, however, is how to maintain their freshness longer. Really, merely placing them on vases filled up with water wouldn’t do the trick, here are a few established ways you'll be able to keep plants clean and sustained for times:
the easiest way to keep plants is by keeping them inside the refrigerator. Here is the reason why most flower shops have huge appliances where they keep their stock. If you have added place in the fridge (and endurance) you're able to just put the flowers before bed-time and put it within the fridge. In the morning you could arrange them again and do the same within the days.
If you are partial to drinking pop, specially the obvious ones like Sprite and 7 Up, you need to use this like a chemical to preserve the flowers fresh. Just serve a couple of fraction of mug of pop to mix within the water in the vase. Sugar is just a natural chemical and soda has high-sugar content, as you know.
To keep the petals and sepals fresh-looking attempt to apply somewhat of hairspray on the couple of plants or aroma. Stay from a length (about one feet) then provide the blossoms a fast spritz, notably to the leaves and petals.
the trick to maintaining cut flowers new is always to minimize the expansion of bacteria while in the same period give you the plants with all the diet it needs. Since it has properties for this function vodka may be used. Just blend of vodka and sugar for the water that you're going to use within the vase but make sure to modify the water daily using the vodka and sugar solution.
Aspirin is also recognized to preserve flowers fresh. Only break a pill of aspirin before you place the plants, and blend it with the water. Remember which you need to add aspirin everytime the water changes.
Another effective approach to avoid the growth of bacteria is to add about a quarter teaspoon of bleach inside the water within the vase. Mix in a few teaspoon of sugar for the blossoms and also diet will definitely last considerably longer.
The number are only several of the more doable ways that you can do to make sure that it is possible to enjoy those arrangement of flowers you obtained from the person you worry about for a very long time. They could nearly last but atleast the message it offered will soon be valued inside your heart for the a long time.
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Homeland Florists
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I do want everything you want. I just can’t have it.” I lay her hand on my chest and spread her fingers over my heart. “You already have me.” I laugh. “You had me from that first moment in the shop.” I hold up my arm, so she can look closely at her tat. “I’m wearing your fucking brand, dammit.” I tip her face up to mine. “What are you afraid of? You’re hiding from something. I know that. But I don’t know what.
”
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Tammy Falkner (Tall, Tatted and Tempting (The Reed Brothers, #1))
“
Optimizing Performance Toward A Successful Fitness Guide Website Begins Now
Fitness guide websites should be maintained carefully, and should be updated frequently. Stay open to the possibility of changing your approach to updating your exercise tips and information website. It can be quite easy to maintain your website if you check out our guidelines below.
You should always aim to make the best exercise tips and information website that's possible even though perfection doesn't exist. Improvements could always be made, so look at your online site objectively from every angle to see where you can implement positive changes. Keep in mind, having a website up and running demands your time and attention. A site is a digital piece of art, so nurture your online site and show it the care and attention it deserves.
Many company owners are not professional exercise tips and information website designers; if you are such an owner, don't hesitate to work with an expert to build a website for you. Express your vision clearly and make sure they've a detailed plan of what you want from the site. If you present them with this plan, they're going to have no reason to not give you the results you want. Hit the web and check out the newest sites that the designer has created.
Make sure to align digital marketing campaigns with sales at your physical location to increase sales. When companies have both physical locations and an online store, customers have a tendency to shop with them more often. Streamline your store's branding by displaying your logo on all business signage, publicity, promotional ads, and your online presence, including social media. Customers prefer to do business with places where they know there's a face behind the exercise tips and information website.
For your exercise tips and information website to be successful, you need to continuously manage it well and make certain that it is aesthetically pleasing. Weird fonts and color schemes as well as too many visuals are things that website designers want you to avoid. Meticulous proofreading is essential; be sure to catch every spelling and grammar mistake. The reputation of the site can be ruined if there are errors in spelling or grammar.
The content displayed on your exercise tips and information website should correlate closely with your selected keywords. If you draw traffic to your site with keywords that do not truly represent your company's mission, products and services, your regular visitors rarely return. Your reputation is at stake with these decisions, so make sure what you offer and your keywords are closely connected. In order to be certain that you are using the best keywords for your site, have a professional website designer review your site and offer feedback.
If your exercise tips and information website makes registration mandatory, it ought to be simple and hassle free. Requiring registration in order to make a purchase has become a standard business practice. Continuously offer the choice of enlistment, despite the fact that a few people may decide to not to do as such. Offer special perks to users who register, like releasing additional details about their orders.
Farkas Health and Fitness
For more Information, Visit us at: Health And Fitness
Address: 3227 Coventry Court Gulfport, MS 39501
Phone: 228-242-9548
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Farkas Health and Fitness
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A brand should take into account the customer’s total shopping experience—every contact point is important and should be in accord with the customer expectations.
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Daniel C. Felsted
“
Exhaustive analysis of the findings indicated principles to improve in-store visibility. Based on these, Guinness created a prototype fixture and installed it in test stores, as shown in Figure 2.1. The extruding fins were highly visible, ensuring that the offer would reach shoppers at the end of the aisle. The fins also broke the linear nature of the aisle, helping to stop shoppers by the display. Product layout was clear and authoritative. All these elements were within the cone of vision. Strong brand block and the use of signpost products reduced visual “noise,” strengthened impact, and acted as guides around the fixture. Figure 2.1 This Guinness display, using fins to break the aisle, helped stop shoppers and increase sales dramatically. Guinness monitored checkout scanner data in the test stores. It then modified the design in response to these findings and installed the display in various retail sites. Guinness then installed the new display in ten sites and identified another ten control sites for a formal test. The new fixture increased sales dramatically. Why? The new display was able to pull customers through the three moments of truth: reaching, stopping, and closing the sale. The fixture made stout easier to find in this busy category, so the display reached out to shoppers. The time until the first customer interaction decreased from an average of 38 seconds to 11 seconds. The majority of stout purchasers went straight to the fixture, so it did a better job stopping them in front of the display. The total average visit time reduced from 2.08 minutes to 1.53 minutes, indicating that it is easier to shop from the new fixture. U-turning in the middle of the aisle halved, to only 24 percent. More customers were now shopping the whole aisle. And, finally, these customers bought Guinness in much higher numbers. In the test stores, Guinness draught sales increased by 25 percent in value and 24 percent in volume. Total stout sales grew by 10 percent and total beer sales by 4 percent
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Herb Sorensen (Inside the Mind of the Shopper: The Science of Retailing)
“
But it could have been worse. He did have a pass to shop for food at the Army–Air Force Exchange Service—otherwise known as the PX at nearby Greenham Commons Air Base—so at least they’d have proper hot dogs, and brands that resembled the ones he bought at the Giant at home in Maryland.
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Tom Clancy (Red Rabbit (Jack Ryan, #2))