Barnes And Noble Purchase Quotes

she did. Another story that blessed me tremendously was about a Jewish man who accidentally knocked over a stack of books in a Barnes and Noble bookstore. While picking up the books and trying to restack them, he ended up with Battlefield of the Mind. He opened it up expecting to find something he could make fun of and ended up purchasing the book. He hid it from his wife because he did not want her to catch him reading a book by a Christian author. He became interested in the principles he read and bought a Bible that he also hid from his wife. Eventually he discovered that his wife was also secretly reading a Bible she had hidden. They both received Jesus as their Savior and were instrumental in leading other family members to salvation through Jesus as well.

Ask yourself the following questions to find profitable niches. 1. Which social, industry, and professional groups do you belong to, have you belonged to, or do you understand, whether dentists, engineers, rock climbers, recreational cyclists, car restoration aficionados, dancers, or other? Look creatively at your resume, work experience, physical habits, and hobbies and compile a list of all the groups, past and present, that you can associate yourself with. Look at products and books you own, include online and offline subscriptions, and ask yourself, “What groups of people purchase the same?” Which magazines, websites, and newsletters do you read on a regular basis? 2. Which of the groups you identified have their own magazines? Visit a large bookstore such as Barnes & Noble and browse the magazine rack for smaller specialty magazines to brainstorm additional niches. There are literally thousands of occupation- and interest/hobby-specific magazines to choose from. Use Writer’s Market to identify magazine options outside the bookstores. Narrow the groups from question 1 above to those that are reachable through one or two small magazines. It’s not important that these groups all have a lot of money (e.g., golfers)—only that they spend money (amateur athletes, bass fishermen, etc.) on products of some type. Call these magazines, speak to the advertising directors, and tell them that you are considering advertising; ask them to e-mail their current advertising rate card and include both readership numbers and magazine back-issue samples. Search the back issues for repeat advertisers who sell direct-to-consumer via 800 numbers or websites—the more repeat advertisers, and the more frequent their ads, the more profitable a magazine is for them … and will be for us.